The Signature Branding

Starting at

$

1,500

About this service

Summary

Designing a brand goes way beyond a good-looking logo!
I believe that unique brands like yours require special attention, and I'm are here for it! The Signature Branding service is the most complete process your brand can go through to position itself as one-of-a-kind and professional. My goal is to develop your brand universe, with colors and elements that connect to your core goals and your dream clients.

Process

The first step is filling the Brand Questionnaire that I'll share with you once you make the decision to book a project with me.
After filling out the Brand Questionnaire, I will schedule a virtual Brand Strategy Call to go through the filled questionnaire together and to better understand your business goals, target audience, and how you envision your brand’s look and feel.
Once the contract is signed and 50% pre-payment is received, I will begin the research and present you 2 brand concepts for alignment on the visual direction.
After aligning on a direction, I'll start working my design magic! This is the point where you’ll start to see a glimpse of how your brand is going to look. I am committed to sharing the process with you, so you always feel involved and excited about this important moment for your business!
After a few weeks of working together, it’s time to finally see your brand come to life! On a call, I will present your brand identity along with the guidelines and everything else included in your package.
Once you approve the design, I will invoice the remaining 50%. Finally, all of your brand’s files will be shared with you through a shared Google Drive folder.

What's included

  • Branding Strategy Call

    We will have a 1-hour virtual meeting to go through the Brand Questionnaire you filled out priorly and better understand your brand's goals and references.

  • Competitor’s visual research

    I will run a competitor's research to understand what they are currently doing, see if there is a gap in the market, and how we can better address your dream customers.

  • Logo Suite

    Custom-designed Logo Suite with Main Logo, Secondary Logo, Brandmark, and tagline add-on. All logo files will be available in Vector and PNG.

  • Color Palette

    The color scheme is created especially for your business, with color codes in HEX, RGB and CMYK.

  • Moodboard

    The moodboard is a visual reference to your business' branding. It's the inspiration board that will guide the design.

  • Typography System

    Font selection for Headlines, Sublines, Accent Font and Paragraphs. The font files are included in the final delivery.

  • Graphic Elements

    Custom-made design elements and a brand pattern that can be used across multiple brand assets.

  • Brand Launch Assets for Social Media

    A kit with 3 grid posts and 3 stories to share with your Social Media followers the new branding.

  • 20+ Page Brand Guidelines

    Complete Brand Guidelines document with all information about your new brand, how to use the logo and colors correctly, and links to the files.

  • 2 Collaterals of your choice

    The collaterals can be: - Business Cards - Letterhead Template - Presentation Template (8 slides) - Social Media Templates (6 grid + 6 stories) - Thank you card - Menu - Branded Merchandise

  • Brand Assets Folder

    A Google Drive folder will be available to you on final delivery, and it will include all of your brand assets in different formats.


Duration

4 weeks

Skills and tools

Brand Designer

Graphic Designer

Logo Designer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Figma