When it comes to branding consistency is key. Implementing brand guidelines help to maintain the quality and integrity of a brand's image and eliminate client confusion.
What's included
The Brand
- About Brand
- Who we are
- What we do
- Why We do it
- Brand Values
- Brand Keywords
Logo Design
- Lockups
- Alternatives
- Social
- Colors
- Sizes
- Clear space
- Don'ts
Color
- Brand Colors
- Grayscale Colors
- Using Tints
- Color Pallette
- Accent colors
- Corporate colors
- Functional color
Typography
- Type Philosophy
- Type Characteristics
- Typography system
- Pairing
- Display Typeface
- Text Typeface
- Use of Type Light
- Use of Type Dark
- Applying the Styles
- Font Options
When it comes to branding consistency is key. Implementing brand guidelines help to maintain the quality and integrity of a brand's image and eliminate client confusion.
What's included
The Brand
- About Brand
- Who we are
- What we do
- Why We do it
- Brand Values
- Brand Keywords
Logo Design
- Lockups
- Alternatives
- Social
- Colors
- Sizes
- Clear space
- Don'ts
Color
- Brand Colors
- Grayscale Colors
- Using Tints
- Color Pallette
- Accent colors
- Corporate colors
- Functional color
Typography
- Type Philosophy
- Type Characteristics
- Typography system
- Pairing
- Display Typeface
- Text Typeface
- Use of Type Light
- Use of Type Dark
- Applying the Styles
- Font Options