What's included

• Client Portal with Notion

  You’ll have access to everything in one place! Through my Notion client portal, you’ll see each step of the process, stay super organized, and easily provide feedback along the way.

• 2 Moodboards with Creative Directions

  I’ll create two unique creative direction concepts, each with its own moodboard, so you can visualize different styles and choose the perfect look for your brand.

• Logo Suites

  A complete suite of logos to cover all your needs: Primary Logo, Secondary Logo, Icon, and Favicon. Delivered in formats for both screen and print: PNG, JPG, and SVG.

• Color Palette

  Your very own custom color system! This includes a color palette designed just for you, along with examples of how to use it effectively for both screen and print, with accessibility in mind.

• Typography

  I’ll recommend a primary and secondary typeface and give you a handy guide on how to use them. You can choose from free or paid fonts (any paid fonts will be the client’s responsibility).

• Brand Assets

  Pick one brand collateral item that best suits your needs. [Print: Business cards, flyers, signage, banners, menus, stationery, stickers, t-shirts, tote bags, etc.] [Digital: Social media designs (3 posts & 3 stories), an email template, or an ad.]

• Mini Brand Guidelines

  I’ll provide a 1-page brand guideline sheet, along with a mini PDF guide that covers your logo, colors, and fonts, to help you maintain a consistent brand across all platforms.