E-Commerce Experience Optimization

Kima Sargsyan

Starting at

$

100

/hr

About this service

Summary

I transform underperforming e-commerce websites into conversion engines through data-driven optimization strategies that enhance user journeys, streamline site architecture, and eliminate purchase barriers. My approach combines rigorous analytics with strategic creativity, developed through optimizing digital experiences for global brands like Accor Hotels and Aon. What makes me unique is my ability to translate complex customer insights into practical, high-impact improvements that consistently deliver 33-47% conversion rate increases while maintaining brand integrity and enhancing customer satisfaction.

What's included

  • Conversion Audit Report

    Analysis of current e-commerce performance with prioritized optimization opportunities.

  • User Journey Maps

    Visual documentation of customer paths from discovery to purchase, highlighting friction points.

  • Optimized Site Architecture

    Restructured information hierarchy and navigation to improve product findability.

  • A/B Testing Roadmap

    Prioritized testing plan targeting key conversion barriers with expected impact.

  • Checkout Optimization Plan

    Specific recommendations to reduce cart abandonment and streamline purchase flow.

  • Product Page Templates

    Conversion-optimized layouts emphasizing key purchase drivers.

  • Mobile Experience Recommendations

    Specific enhancements for smartphone and tablet shopping experiences.

  • Growth Forecast Model

    Projected performance improvements based on implemented optimizations.

Skills and tools

CRO Expert

eCommerce Marketer

eCommerce Manager

Salesforce

Shopify

Snowflake

Industries

E-Commerce
Apparel
A/B Testing

More services

Experience Strategy

STARTING AT

$100/hour

hourly rate