Smart Dashboard for Customer Retention & Sales Growth

Starting at

$

30

/hr

About this service

Summary

A custom business dashboard for retail shops / e-commerce that automates customer acquisition via QR codes, gathers customer data (email, name, purchases), and provides daily analytics, customer relationship insights, and email/SMS marketing automation.

FAQs

  • What exactly does this dashboard do?

    This dashboard helps retail businesses turn one-time shoppers into returning customers. Customers scan a QR code at checkout, register their email, and automatically enter the shop’s loyalty system. The owner can then track customer behavior, view daily analytics, and send automated marketing campaigns via email or SMS — all from a clean, easy-to-use interface.

  • What types of businesses can use it?

    It’s designed for small to medium retail shops and can be customized for any business that interacts directly with customers.

  • What technologies will you use to build it?

    Typically I use a modern stack including: Backend: Node.js or .NET Frontend: React or Vue (responsive dashboard) Database: PostgreSQL / Firebase AI & Automation: OpenAI API for insights, SendGrid/Twilio for campaigns The stack can be adapted to match the client’s existing infrastructure.

  • Will it integrate with my POS system?

    Yes ! Optional integrations with POS systems like Nexi, SumUp, Shopify POS, or Square can be developed in later phases. For the MVP, customer acquisition works directly via QR code and email registration, without requiring any existing system.

  • How long does it take to deliver the full project?

    A complete version typically takes 16 weeks, divided into 5 milestones (planning, backend, dashboard, automation, testing). However, I can also build a starter version in 6–8 weeks that includes the core QR and analytics features, ideal for small shops testing the system.

  • What results can I expect?

    Businesses using this tool can expect to: Capture 30–60% more customer contacts. Increase returning sales through personalized offers. Save time with automated campaigns. Understand daily performance through visual analytics.

  • How do payments work?

    All payments are processed securely through Contra escrow. The client funds each milestone, and payment is released only once the deliverables are approved.

  • Can you customize the dashboard for my specific needs?

    Absolutely — all features (branding, metrics, campaign templates, etc.) can be tailored to your business goals. I can also add optional modules like inventory or staff performance tracking upon request.

  • Will I own the code and data?

    Yes. Upon completion, you’ll have full ownership of the codebase and all collected data. I also provide a brief handover and documentation session so you can manage the system independently.

  • Do you provide ongoing support or updates?

    Yes, I offer optional maintenance packages for updates, feature expansion, or hosting management. Many clients choose a monthly retainer after launch to ensure the system evolves with their business.

What's included

  • Research & Planning (2 weeks)

    Deliverables: Identify main use cases for small retail shops. Design data flow: QR → Customer registration → Dashboard analytics. Define visual wireframes of dashboard + KPI metrics. Choose tech stack (backend, database, frontend, email integration). Deliverable format: Project plan, architecture diagram, UX mockup. Payment: €600 – €800

  • MVP Backend & Database (4 weeks)

    Deliverables: Setup backend architecture (API, database, authentication). Implement customer registration via QR + data storage. Create basic admin panel for viewing registered users and simple stats. Payment: €1,000 – €1,200

  • Dashboard Frontend & Analytics (4 weeks)

    Deliverables: Develop the dashboard UI (daily analytics, returning vs new customers). Integrate analytics visualization (charts, sales trends, engagement rates). Implement export functions (CSV, PDF). Payment: €1,400 – €1,600

  • Marketing Automation & AI Insights (4 weeks)

    Deliverables: Integrate email/SMS campaigns (SendGrid/Twilio). Implement AI-generated insight engine (OpenAI API) for campaign suggestions. Setup customer segmentation (based on purchases & behavior). Payment: €1,800 – €2,000

  • Testing, Optimization & Delivery (2 weeks)

    Deliverables: Final testing, bug fixing, and optimization. Create simple documentation and onboarding guide. Deliver fully functional version and set up for first client/shop. Payment: €800 – €1,000

Example projects

In this project i Contributed to the design of the solution ...


Skills and tools

Frontend Engineer

Fullstack Engineer

Web Developer

ASP.NET

ASP.NET

AWS

AWS

Entity Framework

Entity Framework

.NET

.NET

TypeScript

TypeScript

Industries

Retail
E-Commerce

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