Creation of a tailored brand kitIgor Cruz
I create brand kits that give your business a clear, consistent visual identity. From logo variations and color palettes to typography, icons, and usage guidelines, you’ll receive all the assets and rules needed to keep your brand looking professional across every platform.
What's included
Core Identity
Primary logo design
Secondary logo / alternate lockups
Wordmark and/or icon mark
Favicon
Color System
Primary and secondary color palettes
Color codes (HEX, RGB, CMYK, Pantone if needed)
Usage rules for backgrounds, overlays, gradients
Typography
Primary and secondary fonts
Hierarchy guidelines (headings, body, captions)
Web-safe and print alternatives
Visual Elements
Iconography style
Graphic elements or patterns
Photography/imagery style guidelines
Applications & Examples
Social media profile mockups (avatar, banner)
Business card or stationery mockups
Website/landing page sample or preview screen
Guidelines Document
PDF or online guide explaining logo usage (clear space, min size, incorrect use)
Color & typography rules in context
Do’s and don’ts for maintaining consistency
Igor's other services
Starting at$700
Duration3 weeks
Tags
Adobe Illustrator
Adobe Photoshop
Figma
Brand Designer
Brand Strategist
Digital Marketer
Service provided by
Igor Cruz Lisbon, Portugal
Creation of a tailored brand kitIgor Cruz
Starting at$700
Duration3 weeks
Tags
Adobe Illustrator
Adobe Photoshop
Figma
Brand Designer
Brand Strategist
Digital Marketer
I create brand kits that give your business a clear, consistent visual identity. From logo variations and color palettes to typography, icons, and usage guidelines, you’ll receive all the assets and rules needed to keep your brand looking professional across every platform.
What's included
Core Identity
Primary logo design
Secondary logo / alternate lockups
Wordmark and/or icon mark
Favicon
Color System
Primary and secondary color palettes
Color codes (HEX, RGB, CMYK, Pantone if needed)
Usage rules for backgrounds, overlays, gradients
Typography
Primary and secondary fonts
Hierarchy guidelines (headings, body, captions)
Web-safe and print alternatives
Visual Elements
Iconography style
Graphic elements or patterns
Photography/imagery style guidelines
Applications & Examples
Social media profile mockups (avatar, banner)
Business card or stationery mockups
Website/landing page sample or preview screen
Guidelines Document
PDF or online guide explaining logo usage (clear space, min size, incorrect use)
Color & typography rules in context
Do’s and don’ts for maintaining consistency
Igor's other services
$700