Initial Meeting:

Firstly I would love to meet with you through video call to hear about your brand and get acquainted! We can begin generating some ideas about the visual direction and establishing an ideal timeline for the completion of the project.

Bulk of the Project:

Once we have established a general timeline and what we hope to accomplish within that timeframe, I can begin building on your ideas about the visual direction of the project and collecting some inspiration for us to start off on a high note. The first iterations of the project will be created and I will be proceeding by section. After each section is created it will be shown to you for approval. We will establish what should be kept, what should be thrown away and through your feedback I can create the next section as well as adjust the previous section according to your feedback. Feedback is always welcome because once we establish the visual direction of guideline, sections can be produced in a shorter amount of time.

Transferring Assets:

Once all the sections in the brand guide have be created and corrected, I can begin transferring the high-resolution files in any format you need. Minor revisions are welcome even at this stage of the project, any little tweaks to colour, shape or line in any part of the visual identity guide is welcome!