I will work with you team to create a user-centric app experience. First, we will begin by conducting thorough research to understand user needs and preferences. Collaborating closely with stakeholders, I will translate insights into intuitive interfaces and engaging visual designs in iterative feedback sessions. While working with the development team in prototyping and user testing, I will refine the app's usability and aesthetics, ensuring a seamless and delightful user journey. I guide the team in implementing design principles and best practices, ultimately delivering an app that prioritizes user satisfaction and achieves the goals of the project stage, i.e. MVP, etc.

Discovery Phase: Conduct initial meetings with the client to understand the purpose and goals of the app, as well as the target audience and key features required. Research competitors and gather inspiration from similar apps in the market.

Wireframing: Create wireframes or sketches outlining the layout and functionality of the app. Iterate on these wireframes based on client feedback and usability testing to ensure an intuitive user experience.

UI Design: Develop the visual design elements of the app including color schemes, typography, icons, and imagery. Create high-fidelity mockups or prototypes to showcase the look and feel of the app.

Prototype Development: Build interactive prototypes using tools like Sketch, Adobe XD, or Figma to demonstrate the app's functionality and user flow. Conduct usability testing to identify any usability issues or areas for improvement.

Handoff: Deliver the finalized design assets, including UI mockups, style guides, and interactive prototypes, to the client for development. Provide any additional support or documentation needed to assist with implementation of the design into the app development process.

Development: Working with app developers to deliver test and deliver the application.