Start-Up Branding
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About this service
Summary
Process
What's included
Brand Strategy
Our Basic Strategy and Concept service builds your brand’s unique identity through in-depth analysis and research. We refine your brand’s positioning and craft a captivating concept, followed by a memorable tagline that enhances recognition. We define your brand’s Personality (Archetypes) and establish a consistent Tone and Voice, ensuring your brand communicates effectively and resonates with your audience. This streamlined approach ensures your brand stands out and leaves a lasting impression.
Visual ID
Our Visual Identity Design service crafts a stunning and cohesive brand image. We start with a distinctive Logo and provide specialized legal analysis (available in Colombia, Peru, and the USA) or a basic review for other countries to ensure your brand’s protection. Our expertise extends to selecting the perfect Typography and creating a harmonious Color Palette that reflects your brand’s essence. We define the overall Look & Feel, oversee Photography Direction, and guide Material Design to ensure every visual element aligns with your brand’s identity. Finally, we compile everything into a comprehensive Visual Identity Manual to maintain consistency across all touchpoints.
Launch Pieces
Our Launch Collaterals service provides essential tools to kickstart your brand’s presence. We design 5 Social Media Templates that ensure a consistent and engaging visual identity across your platforms. Additionally, we create a comprehensive Stationery Suite including a Business Card, Letterhead, E-mail Signature, and Thank You Card, each tailored to enhance your brand’s professionalism and leave a lasting impression.
Courtesies
Our Courtesy Services include two rounds of revisions to ensure every detail aligns perfectly with your vision, along with two hours of expert consultation to address any additional needs or adjustments. These offerings ensure a seamless and satisfying experience as we fine-tune your brand’s presentation.
Skills and tools
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