What's included

• Campaign strategy

  Developing a comprehensive campaign strategy that outlines the client's advertising goals, target audience, budget, and channels to be used.

• Ad creative

  Creating ad creative that aligns with the campaign strategy and is optimized for the specific advertising platform, such as Facebook, Google, or LinkedIn. This may include creating images, videos, or other types of media.

• Ad targeting

  Setting up ad targeting that is tailored to the target audience, such as demographics, interests, behavior, or location.

• Ad copywriting

  Writing ad copy that is engaging and persuasive, and aligns with the campaign strategy and target audience.

• Campaign setup

  Setting up the campaign on the advertising platform, including selecting the appropriate ad formats, bidding strategy, and budget.

• Ad optimization

  Continuously optimizing the ad campaign to improve its performance, such as adjusting targeting, bidding, or ad creative.

• Campaign reporting

  Providing regular reporting on the campaign's performance, such as impressions, clicks, conversions, and cost-per-action (CPA).

• A/B testing

  Conducting A/B testing to optimize ad creative, targeting, or other campaign elements.

• Landing page design

  Designing landing pages that align with the ad creative and campaign strategy, and are optimized for conversion.

• Retargeting

  Implementing retargeting strategies to reach users who have previously engaged with the brand or visited the website.