I build a Brand Starter Kit: 14-16 frames documenting a clean, usable identity foundation (logo/wordmark, type, palette, simple system rules, and a few social templates), plus a master PDF, export-ready SVG/PNG core assets, and a short recorded walkthrough. This tier is designed to be lightweight and fast for early-stage launches—enough structure to stay consistent across key touchpoints.

Standard delivery: 7 business days from project start. Revisions: 2-3 business days turnaround. Starter session (online questionnaire + optional 20-minute chat) to clarify audience, goals, must-have applications, and any existing marks/constraints. This tier uses lightweight alignment (no deep market/competitor research). Visual direction checkpoint: 1 cohesive direction delivered via a compact set of logo/wordmark options (or refinement of your existing mark), typography + palette exploration, and a short written summary. Once approved, it locks the design vocabulary for the build. Focused brand system build inside Affinity, producing the core kit pages and templates listed above. Recorded walkthrough (video link with notes) covering decisions, how to use the files, and next-step recommendations. One consolidated revision round (within the approved direction) implemented within 3 business days. Final delivery: master editable file + PDF + exported assets.