UX research

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About this service

Summary

My focus is user-centered, in the sense that I advocate for the user. In my UX journey I use negotioation to obtain a strong balance between user, business and development.

What's included

  • Discovery phase

    Secondary research, reading the previous documentation on the subject. Audit of the current system.

  • End user focus

    Discuss with stakeholders to define the end user, requirements to participate in the study.

  • Measurables

    I will propose measurable KPIs and we will decide which ones are relevant to the business: SUS, NPS, Time on task, Use of navigation vs. search, User error rates, Drop-off rates, Conversion rates.

  • Define research areas and methods

    Based on my assessment I will propose some methodologies.

  • Set goals

    After considering the business goals, we will decide on research goals and deliverables, followed by the script, survey or other methods needed.

  • User research

    Performing the research itself.

  • Reports

    Generating the reports based on the deliverables we agreed upon.


Skills and tools

User Researcher
UX Researcher
UX Designer
Dovetale
Figma
Hotjar
Miro
UsabilityHub

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