BASIC Design Package

Starting at

$

1,250

About this service

Summary

The Start-Up Package is perfect for small businesses to get their feet up and running. 

What's included

  • CUSTOMER QUESTIONNAIRE

    This is a set of questions designed to gather information to help me understand your target audience, your preferences, and needs.

  • MOODBOARD (visual concepts)

    A moodboard is a visual collection of images, colors, and design elements that represent the desired look and feel of your brand. It serves as an inspirational reference for design work.

  • LOGO (primary, secondary & monogram)

    Logos are the visual symbols or marks that represent your brand. In this package, you will receive the primary logo (the main brand symbol), a secondary logo (an alternative version), and a monogram (a simplified logo with initials).

  • COLOR PALETTE

    This is a selection of colors that are carefully chosen to represent your brand. It ensures consistency and recognition in your visual identity.

  • FONT SELECTION

    Fonts (or typefaces) are chosen for use in your brand materials. This ensures that text across your branding is consistent in style and tone. PLEASE NOTE: Font licenses are not included in the pricing.

  • MINI BRAND GUIDELINE

    A brand guideline is a document that outlines how your brand should be presented across different mediums. A "mini" guideline is a concise version that includes key information on logo usage, color codes, and font choices.

  • 2 REVISIONS

    After receiving the initial design proposals, you have the opportunity to request changes or revisions up to three times. This ensures that the final design aligns with your vision.

  • FINAL FILES

    This package includes the initial design concepts or ideas for your brand's visual identity. I can send you the PDF, JPEG and/or SVG file - depending what you need.

  • ADDITIONAL ITEMS (can be added)

    This refers to one additional marketing or branding material, such as a business card, brochure, or flyer, that complements your brand identity. PLEASE NOTE this can be added and is NOT included in the initial price.

Example projects


Duration

3-4 weeks

Skills and tools

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe Photoshop

Work with me