My approach is a strategic and research-driven process where I uncover the essence of your business and craft a visual brand identity that speaks directly to your audience.

🔹 Brand Strategy & Research 🔹 Visual Identity & Design 🔹 Final Deliverables

I’ll start by sending you a Brand Questionnaire, which goes deeper than a typical logo design form to truly understand your business.

I’ll also ask you to create a Pinterest board filled with inspiration—art, color palettes, photography, logos, fonts, textures, and even interior design. This will help me capture the vibe and vision you want for your brand.

Using the insights from your answers, I create a mood board and craft a visual direction for your brand.

Then, I design 3 unique logo concepts, along with a recommended color palette and typography suite.

You’ll receive a beautiful video presentation showcasing your logos and designs, displayed in mockups tailored to your industry. After you’ve reviewed, you’ll have 3 rounds of revisions to refine the designs, color palette, and typography.

After you’ve made your final decisions, I’ll prepare a Brand Guidelines Book and provide all your logo files in both digital and print formats.

By the end of this process, you’ll have a brand identity that brings clarity and confidence, empowering you to connect with your audience and make an even bigger impact in the world.