The Starter | Logo Design

Aster Mostrales

5

(2)

Starting at

$

699

About this service

Summary

The logo is the most basic and the most essential of a visual identity of a brand. This package is tailored for businesses, brands, non-profits, or organizations that are in need of a new logo or an upgraded one. This is also perfect for you if you have a smaller budget and is not yet ready for a complete brand & visual identity design package.

Process

☎️ The Discovery Call
Let's kick things off with a discovery call where I'll dive deeper into understanding your brand. Prior to our conversation, I'll send over a set of questions for us to discuss during our call.
🧠 The Brainstorming Phase
This is where the magic begins! Taking into account our discussions, I'll craft a logo design that aligns with your requirements, effectively communicates your purpose, and drives results. In this phase, I'll develop two initial concepts complete with mood boards and creative direction. If you're interested, you can opt for an additional concept for an extra fee. You'll then choose which concept to refine, as changing direction later will require major revisions. Choose wisely!
✍🏼 The Crafting
Once you've selected a concept, I'll refine it further and create the logo suite. This is when your visual identity comes to life.
🗣️ The Pitch
One of the most exciting parts! We'll meet on Google Meet for me to present the proposed logo design. You can provide immediate feedback during the presentation or choose to share your thoughts afterward.
⚡️ The Revisions
Your feedback is valuable, and I'm open to making revisions. I offer two rounds of minor revisions to ensure the final design aligns with your chosen concept. Any additional revisions beyond this may incur an extra fee.
💯 The Finale
Once you're satisfied with the revisions, your logo design is ready to go! I'll deliver all the necessary files to you.
💡 The Feedback
Our collaboration doesn't end with the file delivery. I'll follow up with you after a month to gather feedback on how your new logo design is performing. Your insights are crucial to me.

What's included

  • Discovery Call + Design Questionnaire

    Before we dive into the creative process, I'll kick things off with a brand discovery call via Google Meet to gain a deeper understanding of your brand. During this call, I'll ask you a series of questions aimed at uncovering your purpose and goals. This information will serve as the foundation for crafting a tailored solution that meets your specific needs.

  • Two (2) Concept Studies

    Following the brand discovery call, I'll develop two (2) concept studies for you to review and choose from. It's important to note that significant deviations from the chosen concept may be considered a major revision, which could result in an additional fee.

  • Logo Suite

    The most basic among all is the logo. The logo suite includes a primary logo, a secondary logo, and an icon.

  • Two (2) Revisions

    This includes two (2) rounds of minor revisions.

  • Logo Guide + Color Palette

    This includes the usage of the primary and secondary logos, the icon, and color palette.

Example projects

Logofolio '19 - '23 | Logo Design

Recommendations

(5.0)

Dexter Yang

Client • Mar 27, 2024

Recommended

Aster can turn the most mundane idea into a captivating brand full of life. Having worked with him in a non-profit and a couple of projects, Aster has become my go-to person for brand development, communications strategy, and stakeholder engagement. His collaborative and efficient approach, coupled with innovative and excellent design skills, continuously enables us to communicate impact to thousands of stakeholders. Definitely recommended!

Reizzha Razon

Client • Mar 22, 2024

Recommended

Collaborating with Aster was a breeze! When we were updating the logo for the Ateneo Human Rights Center’s Urduja Women & Gender Desk, I simply shared our vision once, and Aster worked his magic. The revision process was also effortless thanks to his exceptional skill and attention to detail. He was able to modernize our logo while staying true to Urduja's branding. Absolutely recommend Aster for all brand & logo design needs! 💜

Duration

1 week

Skills and tools

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop

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