Product Management and Growth Strategy

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About this service

Summary

I help businesses define winning product strategies and drive growth through data-backed decision-making. From crafting actionable roadmaps to optimizing acquisition and retention, I provide strategic guidance tailored to your business needs. My approach blends hands-on product expertise with a deep focus on measurable impact, ensuring your product not only grows but thrives.

Process

1. Discovery & Assessment
Initial consultation to understand your business goals, challenges, and target audience.
Review existing product performance, user feedback, and market positioning.
Identify key growth opportunities and areas for improvement.
2. Strategy Development
Define a clear product vision and strategic goals aligned with business objectives.
Develop a prioritized product roadmap with key milestones and execution plans.
Outline a data-driven growth strategy, focusing on acquisition, retention, and monetization.
3. Implementation Planning
Establish key performance indicators (KPIs) and success metrics.
Design experiments, A/B tests, or growth initiatives to validate strategies.
Provide a framework for execution, whether through internal teams or external support.
4. Execution Support & Optimization (Optional)
Collaborate with teams to implement strategies and track progress.
Analyze ongoing data to refine the approach and optimize performance.
Provide guidance on scaling successful growth initiatives.
5. Performance Review & Next Steps
Deliver a final report summarizing key insights, outcomes, and recommendations.
Review progress against goals and identify future growth opportunities.
Offer strategic guidance for continued success beyond the engagement.

FAQs

  • What kind of businesses do you work with?

    I work with businesses of all sizes, from startups to growth-stage companies, across various industries. My expertise is particularly strong in consumer products, marketplaces, health tech, civic tech, and mobility.

  • What can I expect as a final deliverable?

    Depending on your needs, deliverables may include a Product Strategy Roadmap, Growth Optimization Plan, or a Metrics & Performance Dashboard, all tailored to your business objectives.

  • How long does the process take?

    Typical engagements last 2–4 weeks, depending on the scope and complexity of the project.

  • Can you help with execution, or is this purely strategic?

    While my primary focus is strategy, I can provide execution guidance and work with your team to implement the recommended initiatives.

  • What makes your approach unique?

    I blend product management expertise with a data-driven growth mindset, ensuring strategies are both actionable and measurable. I focus on practical, high-impact solutions rather than one-size-fits-all frameworks.

  • How do you price your services?

    I offer fixed pricing based on the scope of work. Pricing is transparent, ensuring clarity on deliverables upfront.

What's included

  • Product Strategy Roadmap

    A detailed roadmap outlining the product vision, key milestones, and prioritized features based on user needs and business goals, ensuring a clear execution plan.

  • Growth Optimization Plan

    A data-driven strategy identifying key acquisition, retention, and monetization opportunities, with actionable recommendations to improve user engagement and revenue growth.

  • Metrics & Performance Dashboard

    A custom dashboard tracking essential product and growth metrics, providing real-time insights to inform decision-making and optimize performance.


Skills and tools

Product Manager

Project Manager

Program Manager

Asana

Jira

Slack

Trello

Industries

Software