A comprehensive Brand Guideline

Anastasiia Otdelonova

Starting at

250

About this service

Summary

During my work on a client side I faced with "YourCompanyBrandStratgy.key" which was just a set of slides with mission and several copy lines. This format doesn't help nor your team, nor your business – it mostly struggles. That's why I help businesses via creating clear and comprehensive guidelines, which become a logical extension of your brand / marketing strategy.

What's included

Ready-to-use guideline
You will get a ready-to-use guideline which contains: • key info about your brand (USP, positioning, target audiences, etc) • basic tone-of-voice guideline • recommendations for teams (e.g. SMM, PR, B2B, Employer Brand). Delivery Time: from 10 days, depends on your project, main challenges, and number of teams who need their own sections with tips. Number of Revisions: 3 or 4, depends on numbers of sections. Our flow: We start with an intro-call, after that I'll share the draft concept, and, finally, I'll present you with the final version (Notion, GDocs, Figma or pdf, you choose). During all this way we'll be in touch, and you may add some comments, voice concerns, and so on.

Example projects