What's included

• Product Context & Goal Alignment

  A short alignment phase to understand your product goals, key user segments, success metrics, and constraints. This ensures the audit focuses on what actually matters to your business.

• UX & Usability Review of Key Flows

  An in-depth review of critical user journeys (e.g. onboarding, activation, core tasks), identifying friction points, usability issues and inconsistencies.

• Issue Mapping & Root Cause Analysis

  Clear documentation of identified problems, including where users struggle, why issues occur, and how they impact usability, conversion, or efficiency.

• Prioritized Recommendations

  A structured list of improvements ranked by impact and effort, helping your team distinguish between quick wins and larger strategic initiatives.

• Action Plan & Next Steps

  A practical roadmap outlining what to fix, in what order, and how — designed to support design, product, and engineering planning.