Inner Branding Sprint by nura leeInner Branding Sprint by nura lee
Inner Branding Sprintnura lee
Before any logo, we define what your brand should feel like.
The Inner Branding Sprint is a focused strategy phase for founders who know what they're building but not yet how it should feel. We work through your story, audience and positioning, then translate it into a sensory direction your identity can grow from.
What's included
Kick-off workshop (video call)
Brand story, positioning and personality
Sensory direction: mood, texture, colour and tone of voice
Moodboards and a creative direction deck (PDF)
Process
Discovery: your vision, market and audience
Workshop: what the brand should feel like
Direction: story, positioning and sensory moodboards
Handoff: a direction deck you can build on, with me or your own team
Timeline: about 2 weeks.
Want the full identity too? This sprint is the first stage of the Sensory Identity System.
FAQs

Starting at$1,500
Duration2 weeks
Tags
Adobe Illustrator
Figma
Art Director
Brand Designer
Brand Strategist
Visual System Designer
Service provided by
nura lee Namyangju-si, South Korea
22
Followers
Inner Branding Sprintnura lee
Starting at$1,500
Duration2 weeks
Tags
Adobe Illustrator
Figma
Art Director
Brand Designer
Brand Strategist
Visual System Designer
Before any logo, we define what your brand should feel like.
The Inner Branding Sprint is a focused strategy phase for founders who know what they're building but not yet how it should feel. We work through your story, audience and positioning, then translate it into a sensory direction your identity can grow from.
What's included
Kick-off workshop (video call)
Brand story, positioning and personality
Sensory direction: mood, texture, colour and tone of voice
Moodboards and a creative direction deck (PDF)
Process
Discovery: your vision, market and audience
Workshop: what the brand should feel like
Direction: story, positioning and sensory moodboards
Handoff: a direction deck you can build on, with me or your own team
Timeline: about 2 weeks.
Want the full identity too? This sprint is the first stage of the Sensory Identity System.
FAQs

$1,500