Product design (UX/UI)

Yusuf Haruna

Contact for pricing

About this service

Summary

As a seasoned Product Designer with a strong background in FinTech, and SaaS solutions, I specialize in creating intuitive, user-centered designs that drive business success. My experience spans crafting scalable solutions for startups and established businesses, ensuring designs are not only functional but also visually compelling. Whether you’re building a product from scratch, refining an existing design, or solving usability challenges, I can tailor my services to meet your needs at any stage of your project.

Process

My approach is rooted in the Double Diamond Framework, emphasizing exploration and refinement. However, the process is flexible and adjusts to the project’s specific requirements, such as applying Jakob Nielsen's 10 Usability Heuristics Evaluation for redesigns or user audits. Here's what you can expect:

1. Discover This phase is all about understanding the problem and user needs. Through stakeholder interviews, competitor analysis, and user research, I gather key insights to create a Discovery Report that defines the project’s direction.

2. Define Using the insights from discovery, I identify pain points and opportunities, translating them into clear problem statements and actionable design goals. For redesigns, I apply heuristic evaluations to uncover usability issues.

3. Develop I generate solutions through brainstorming, sketching, and creating wireframes. Interactive prototypes are developed to test functionality and flow. This stage is collaborative, ensuring alignment through regular feedback.

4. Deliver The final phase involves refining designs based on feedback and delivering high-fidelity mockups, a robust design system, and detailed developer handoff files. I ensure every deliverable is ready for seamless implementation.

My design process is not one-size-fits-all; it adapts to the unique challenges and goals of your project, ensuring the best outcomes every time.

FAQs

1. What industries do you specialize in?
I have experience designing for FinTech, and SaaS solutions, creating user-centered designs that drive business growth and enhance user experience.
2. Can I request design services at any stage of the project?
Absolutely! Whether you're starting from scratch, need a redesign, or require user research, I can help at any stage of the design process.
3. How do you work with other team members?
I collaborate closely with your development, product, and marketing teams to ensure seamless integration of design and a smooth project flow.
4. What is your design process like?
I follow a flexible design process based on the Double Diamond framework, tailored to your project’s needs, including heuristic evaluations for redesigns and user-centered design principles.
5. What deliverables can I expect?
You’ll receive high-fidelity UI designs, a comprehensive design system, interactive prototypes, and final assets ready for developer handoff.
6. How do you ensure the design meets user needs?
I conduct thorough user research and testing to validate design decisions, ensuring the final product is both functional and user-friendly.

What's included

🌍 Discovery Report
We'll start with a deep dive into your project’s needs and objectives. Whether through a call or working directly from your provided brief, I’ll conduct user research, analyze your audience, and document insights in a comprehensive Discovery Report to set a solid foundation for the design process.
✅ Task Management
You’ll have access to your own personalized board, making communication and progress tracking seamless. Together, we’ll prioritize tasks, and I’ll deliver work in efficient sprints (typically 1–2 weeks), ensuring clarity and alignment throughout the project.
🎨 Design
I’ll craft high-quality, user-centered designs in Figma, covering user flows, wireframes, and interactive prototypes. These designs will feature organized components and elements for consistency, ensuring an intuitive and aesthetically pleasing user experience.
📖 Design System
At the end of the project, I’ll deliver a robust design system including reusable components, color palettes, typography guidelines, and interaction patterns. This ensures scalability and consistency across all future designs.
5. 📁 Delivery
Once the project is complete, you’ll receive access to the original Figma file, securing you 100% ownership of your designs. All deliverables will be neatly organized and ready for your team or developers to implement seamlessly.

Recommendations

(5.0)

Umar Mustapha kutawa • LUMILAB

Client • Feb 26, 2025

Recommended

Yusuf is excellent creative designer , I have worked with yusuf for nearly 6 years in creating concepts and visuals for my brand and companies we consulted for. Together with yusuf we created identity several brand including most of the concept in lumilab. One thing that standout about yusuf is his creativity and working ethics. Very smooth experience and results oriented person. I will recommend yusuf for any kind of creative work.