Branding & Identity
Starting at
$
500
About this service
Summary
Need to develop or polish your brand's identity?
I'll help you craft and tailor your brand's identity to your target audience, or assist with a creative refresh of your existing branding. You'll be ready to take on the world with your new identity in only 2 weeks!
After discussing your vision, mission, and target audience, I'll then develop a custom branding strategy that will help you stand out from the crowd. You'll also have constant access to communication and updates via Teams, e-mail, or zoom.
Phases
The first phase will be to discuss and research! I'll create moodboards, a strategy overview document, and present any initial concepts or drafts.
The next phase will be designing and finalizing your logo, including any variants and icons if needed.
Once that is completed, the branding booklet will be completed. This is where your mission is stated and explained, as well as all proper uses of the logo, typefaces, and color palettes.
Finally, I'll create several different templates, formatted for various social media platforms. This phase will include both post templates and story templates. We can also discuss if you would like headers/banners/profile pictures during this phase.
There will be 2 revisions/modifications offered for each phase of the project.
What's included
Logos
Logos and all of their variants, including favicons, will be delivered in vector format as well as any other requested formats.
Branding Guidelines
Brand guide booklet that will include all content and proper uses; type choices, logos, color palettes, and brand mission/identity.
Social Media Kit
Several templates for social media posts and stories.
Duration
2 weeks
Skills and tools
Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Procreate