Website + Conversion Strategy | Stop Losing BuyersKaz Fernandez
People are finding your website. They're leaving without doing anything.
This finds out where, and why.
Traffic is rarely the problem. The problem is usually one of six things, and
it's almost never the thing the owner suspects.
WHAT I ANALYSE
First impression: What a stranger understands in seven seconds
Message clarity: Whether the offer survives one read
Trust breakpoints: The exact moments confidence drops
Customer effort: How much thinking you're asking someone to do
Calls to action: Placement, wording, competition between them
Hooks: Whether anything earns the second scroll
Objections: The questions you leave unanswered
Mobile: Where the desktop logic falls apart
Photography: What your images signal before anyone reads
WHAT YOU RECEIVE
Conversion Score plus a score per section
Every drop-off point, with the evidence and the reason
Recommended copy for the CTAs, headlines and trust sections that need it
Priority, impact and effort on every recommendation
The KazVisuals Lens™ on the findings that matter most
A ranked fix list: what to change this week, this month, this quarter
45-minute walkthrough call
Delivered within 2 weeks
WHY A PHOTOGRAPHER IS AUDITING YOUR WEBSITE
Because on most sites the images are doing more damage than the copy, and almost nobody auditing websites can tell you why. Stock photography is a trust problem before it's an aesthetic one.
BEST FOR
Businesses getting traffic and not enough enquiries.
FAQs
Example work
Contact for pricing
Duration2 weeks
Tags
Brand Strategist
Consultant
Content Strategist
Copywriter
Growth Marketer
Marketing Strategist
UX Researcher
Web Designer
Conversion Rate Optimization
Service provided by
Kaz Fernandez Auckland, New Zealand
- 3
- Followers
Website + Conversion Strategy | Stop Losing BuyersKaz Fernandez
Contact for pricing
Duration2 weeks
Tags
Brand Strategist
Consultant
Content Strategist
Copywriter
Growth Marketer
Marketing Strategist
UX Researcher
Web Designer
Conversion Rate Optimization
People are finding your website. They're leaving without doing anything.
This finds out where, and why.
Traffic is rarely the problem. The problem is usually one of six things, and
it's almost never the thing the owner suspects.
WHAT I ANALYSE
First impression: What a stranger understands in seven seconds
Message clarity: Whether the offer survives one read
Trust breakpoints: The exact moments confidence drops
Customer effort: How much thinking you're asking someone to do
Calls to action: Placement, wording, competition between them
Hooks: Whether anything earns the second scroll
Objections: The questions you leave unanswered
Mobile: Where the desktop logic falls apart
Photography: What your images signal before anyone reads
WHAT YOU RECEIVE
Conversion Score plus a score per section
Every drop-off point, with the evidence and the reason
Recommended copy for the CTAs, headlines and trust sections that need it
Priority, impact and effort on every recommendation
The KazVisuals Lens™ on the findings that matter most
A ranked fix list: what to change this week, this month, this quarter
45-minute walkthrough call
Delivered within 2 weeks
WHY A PHOTOGRAPHER IS AUDITING YOUR WEBSITE
Because on most sites the images are doing more damage than the copy, and almost nobody auditing websites can tell you why. Stock photography is a trust problem before it's an aesthetic one.
BEST FOR
Businesses getting traffic and not enough enquiries.
FAQs
Example work
Contact for pricing