Website Design & Development (optimized for conversion)

Aurora Alcaraz

Starting at

3,000

About this service

Summary

Strategic Website Optimized To Connect With Your Audience and Convert

This service is designed for brands, creators, coaches, and solopreneurs ready to turn their website into a growth engine, not just a pretty online card.

I combine intentional design, smart structure, and buyer psychology to build a site that:

Shows what makes your brand different

Builds trust with the right audience

Converts visitors into subscribers, clients, or buyers

You’ll walk away with a custom-built, mobile-friendly website that reflects your brand voice and supports your digital business goals, whether you’re offering 1:1 services, digital products, or community-led experiences.

Available ADD-ONS (billed separately):

✏️ Full sales page copywriting: +$350 Strategic copy written to convert browsers into buyers.

🧠 Funnel strategy session (60 min): +$150 Get clarity on your customer journey, offers, and traffic paths.

📩 Email automation setup (up to 5 emails): +$500 Connect your landing page to an email flow that nurtures and converts.

🔄 Extra revision round: +$90 Need more tweaks? Add an extra round of changes.

📈 Analytics + Pixel Integration: +$250 Get data on your visitors with Google Analytics or Meta Pixel setup.

🛍️ Digital product shop section (Gumroad/Nas.io): +$400 Add an online store to your site or landing page.

🛍️ Digital product shop section (WooCommerce): +$900 Add an online store to your site or landing page.

🛠️ One-time update: Site +$250 / Landing page +$150 Need to change a section, update a link, or refresh your offer later? I've got you!

🔄 Monthly Support Package: $500/month Includes up to 2 minor updates, link monitoring, SEO check-ins & priority support.

FAQs

Who is this service for?
Coaches, creators, micro influencers, service providers, and digital brands who want a site that reflects their value, grows their audience, and boosts conversions.
What platforms do you work with?
Mainly WordPress with Elementor. Also: Systeme.io, Nas.io, Gumroad, and Kit (ConvertKit), depending on your goals.
Do I need to provide written content?
You can provide the initial text, but I’ll guide you on layout, copy structure, and persuasive CTAs.
Can you build an online shop?
Yes, I can set up a small digital store or offer/product section connected to Stripe, PayPal, Gumroad, or your preferred system.
What do I need to get started?
- Your logo, brand colors, and photos - Outline of what you offer - Platform login access (if applicable) - Any existing content you’d like to reuse
How long does it take?
Usually 1–3 weeks, depending on complexity and how fast I receive your materials.
Can I request extra features or integrations?
Absolutely! Check my optional add-ons in the summary

What's included

Initial Strategy Call
We’ll align on your brand goals, audience, and site purpose.
Hosting + Domain (Optional)
I'll help you to get your hosting and domain, in case you still don't have one
Platform Setup
I’ll build on WordPress with Elementor, or tools like Systeme.io, Nas.io, Kit, or Gumroad (depending on your needs).
Custom Page Design
Design and layout of up to 5 pages: homepage, about, offers/products, contact, and optional blog or landing page.
Copy Guidance & CTA Flow
Guidance or light editing for persuasive text and call-to-action placement.
Integrations
Connection with your social platforms, email tools (like ConvertKit), and WhatsApp or other follow-up tools.
Mobile-Optimized Design
Responsive layout for mobile, tablet, and desktop.
Basic SEO Setup
On-page SEO best practices: headings, alt text, and URL structure.
Post-Launch Support
7 days of email support after your site goes live.