Brand Identity Design
Starting at
$
2,000
About this service
Summary
FAQs
Can I request more assets to the deliverables?
Of course you can. I will assess what extra assets you need for an additional fee. I invite you to discover other services of mine that offer a more complete development of the visual identity where the materials you need may already be included. We can also create a beautiful website as the finishing touch. Contact me for more info.
How long does it take to deliver usually?
It depends on whether the client has required extra revision and modifications after the presentation of the concept, but in normal cases where understanding is quick and adequate feedback has been provided in time, it would not take more than 2-3 weeks to be completed.
What happens if I am not convinced of the proposal?
What would happen is that I would continue reworking the proposal until we found the key! The first phase in which we delve into the brief and choose between different examples of design styles serves precisely to limit and ensure the success of the creative path that we end up working on. However, this package includes a free review in which we can continue working and adjusting the proposal to your needs.
How do payments work?
I take 50% up front as a commitment to the project and to ensure that I have all the resources necessary for the success of the project. The remaining 50% is paid upon approval of the design and delivery of the files.
Do we provide post-work support?
Yes, I offer 3 months support to help using the brand properly. You can write me back if you have any question regarding our work together or if you are having difficulty in implementing some of the elements.
What's included
Brand Clarity Brief Session
You will get a quick questionnaire about your business that will help us properly align our visions and set the tone for the next creative steps. If your project doesn't have a solid brand vision yet, we will have a brief strategy reboot to work on the core of the brand and set the strategic foundation on which the brand visual identity will be built.
Creative Direction Brainstorming
You will receive a personalized file with different design style options with a clear direction to choose from (according to brief). After putting the foundation in place, we’ll move forward with a direction, refining it to perfectly match the brief.
Brand presentation
Based on the chosen direction, you will receive an initial design concept with its details and brand story.
Brand Identity System
A cohesive visual system with supporting graphic elements—such as custom shapes, patterns, iconography, and layout styles—that unifies the brand across all applications.
Logo Suite
Logo (primary and secondary) and icons, with different formats to use (.png images, vectors .eps & .svgs, PDFs).
Color Palette
2 Personalized color palette options to choose from. The color system includes your brand colors + the digital and print values.
Typography
We provide fonts (free or paid) to use. If a paid version is proposed, a similar free option will also be provided. All of these, with their corresponding link to download and/or purchase.
3D Mockups
Product mockups to showcase your brand.
Brand Guidelines
Brand Book that englobes the visual identity, helping you to properly use your logos, colour palette, fonts and assets.
Moodboard
A visual moodboard to capture and communicate the desired aesthetic, style, and overall vibe of the brand.
2 Revisions
Two revisions will be provided to rework or settle the concept, adjusting details to the relevant suggestions. Extra revisions can be discussed at an hourly rate fee.
Example projects
Recommendations
(5.0)
Client • Sep 4, 2024
Recommended
I collaborated with Victoria on the branding and web design for my partner's brand, and I was so pleased with the results that she is now my go-to designer. She puts in great effort to ensure that the brand values are reflected authentically and creatively in the visual identity. The process was smooth, with excellent communication, and she was always willing to make adjustments to achieve the ideal result. I highly recommend her for anyone seeking creative, professional, and high-quality work.
Client • Sep 4, 2024
Recommended
I highly recommend **Victoria Leiva** as a designer, having worked with her on all of La Bombonera Group’s projects since its inception in 2019. Victoria has an exceptional eye for aesthetics, consistently bringing a refined and elegant touch to every project. Beyond her technical skills, Victoria’s human qualities make her a pleasure to work with. Her professionalism, coupled with her warm and approachable demeanor, has been greatly appreciated by everyone on the team.
Duration
3 weeks
Industries