For the budding entrepreneurs who are ready to embark on the journey to discover their brand.

This package is perfect for those who have just started to establish their new business & want to cultivate a strong foundation of their new brand’s identity.

We will start off by having you onboarded onto our client portal, hosted on Gmail + Notion. You will be asked to submit an intake form, providing with detailed information of the brand to help me thoroughly understand the brand's intentions & ethos.

Once the form is submitted and I have had a chance to properly overview it, we will be hopping on an in-depth brand analysis call during which we will discuss the full scope of the project.

After the call, I will be crafting the timeline of the project with specific milestones and adding them on our project management software, Gmail so you're always in the loop in terms of the progression of the project.

I will begin with crafting the brand strategy and intention. Once that is approved we will begin by strategizing the brand's creative direction. I usually provide 3 directions for the clients to choose from and iterate further if needed.

After which we will start curating the colour palette and typography for the brand and then move to the brand's primary identity/logo.

We will hop on a call to discuss the first draft of the brand's identity and discuss if we need to iterate the designs. This process will repeat for 3 iterations in total, taking up to 2-3 weeks, after which the designs will be finalized and we can move to designing the chosen collaterals of the brand.

The designing of the brand's collaterals can take 2-3 weeks and the first draft will be provided over a video call so we can discuss the progress in detail.

If everything looks good, you will be provided with all the assets and files. I also provide 2 weeks of support in case something isn't fully up to par with your expectations and needs addressing.