Brand Identity - ExtendedGiovanna Moraes
The Extended Package is perfect perfect for those who understand the significance of a strong and cohesive brand identity, this package goes beyond the essentials to offer a wide array of strategic deliverables.
This package is a complete and all-encompassing solution that empowers businesses and organizations to establish a compelling and memorable brand identity. It caters to those who are willing to invest in their brand's success, recognizing that a strong and consistent brand presence is essential for building trust, loyalty, and recognition in a competitive market.
What's included
Primary and Secondary Logo
The primary logo is the main visual representation of your brand, designed to embody its essence and values. It ensures a memorable and impactful impression, adaptable across various media. The secondary logo complements the primary, offering flexibility with variations while maintaining brand consistency.
Submark
The submark is a simplified and distinct variation of the primary logo. It often features a condensed version of the icon or a unique element extracted from the primary logo. It ensures brand consistency in smaller spaces or as a watermark on promotional materials.
Color Palette
The color palette is a curated selection of colors that defines the brand's visual identity, carefully chosen to evoke specific emotions and associations. When uses with consistency across brand materials, it fosters recognition and reinforces the brand's identity.
Typography Curation
Typography defines the brand's written voice and visual hierarchy. The carefully chosen fonts for headings, subheadings, and body text convey the brand's personality and tone.
Social Media Templates
Each template is thoughtfully crafted, aligning with the brand's visual identity to maintain consistency and professionalism across all social media channels. Whether it's eye-catching posts, captivating stories, or appealing cover images, these templates cater to every aspect of a dynamic and effective social media strategy.
Mood Board
The moodboard is a visual representation that captures the brand's aesthetic, and atmosphere. It inspires the design process, aligning the visual direction. It's composed of images, colors, typography, and more, representing the intended brand personality and ensures a cohesive visual language.
Mockups
Mockups are lifelike representations of the brand's assets applied in real-world contexts. They showcase how the primary/secondary logo, submark, color palette, and typography come together across various platforms, such as stationery, product packaging, digital devices, or signage.
Photography Direction
With a well-defined Photography Direction, businesses and brands can confidently collaborate with photographers, art directors, and content creators, guiding them to capture images that resonate with the target audience and evoke desired emotions.
Printing Materials
From Thank You cards, to product tags, investing in high-quality print materials enhances brand credibility, attracts new customers, and fosters a positive brand image that sets them apart from competitors.
Giovanna's other services
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Brand Designer
Graphic Designer
Logo Designer
Service provided by
Giovanna Moraes Madrid, Spain
Brand Identity - ExtendedGiovanna Moraes
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Brand Designer
Graphic Designer
Logo Designer
The Extended Package is perfect perfect for those who understand the significance of a strong and cohesive brand identity, this package goes beyond the essentials to offer a wide array of strategic deliverables.
This package is a complete and all-encompassing solution that empowers businesses and organizations to establish a compelling and memorable brand identity. It caters to those who are willing to invest in their brand's success, recognizing that a strong and consistent brand presence is essential for building trust, loyalty, and recognition in a competitive market.
What's included
Primary and Secondary Logo
The primary logo is the main visual representation of your brand, designed to embody its essence and values. It ensures a memorable and impactful impression, adaptable across various media. The secondary logo complements the primary, offering flexibility with variations while maintaining brand consistency.
Submark
The submark is a simplified and distinct variation of the primary logo. It often features a condensed version of the icon or a unique element extracted from the primary logo. It ensures brand consistency in smaller spaces or as a watermark on promotional materials.
Color Palette
The color palette is a curated selection of colors that defines the brand's visual identity, carefully chosen to evoke specific emotions and associations. When uses with consistency across brand materials, it fosters recognition and reinforces the brand's identity.
Typography Curation
Typography defines the brand's written voice and visual hierarchy. The carefully chosen fonts for headings, subheadings, and body text convey the brand's personality and tone.
Social Media Templates
Each template is thoughtfully crafted, aligning with the brand's visual identity to maintain consistency and professionalism across all social media channels. Whether it's eye-catching posts, captivating stories, or appealing cover images, these templates cater to every aspect of a dynamic and effective social media strategy.
Mood Board
The moodboard is a visual representation that captures the brand's aesthetic, and atmosphere. It inspires the design process, aligning the visual direction. It's composed of images, colors, typography, and more, representing the intended brand personality and ensures a cohesive visual language.
Mockups
Mockups are lifelike representations of the brand's assets applied in real-world contexts. They showcase how the primary/secondary logo, submark, color palette, and typography come together across various platforms, such as stationery, product packaging, digital devices, or signage.
Photography Direction
With a well-defined Photography Direction, businesses and brands can confidently collaborate with photographers, art directors, and content creators, guiding them to capture images that resonate with the target audience and evoke desired emotions.
Printing Materials
From Thank You cards, to product tags, investing in high-quality print materials enhances brand credibility, attracts new customers, and fosters a positive brand image that sets them apart from competitors.
Giovanna's other services
Contact for pricing