This package covers all the essentials of a visual identity, kicking off with a brand workshop and mood-board concepts to uncover your preferred design style, following with logo designs, typography treatment, graphic elements and a colour palette in the concepting stage, and finally a hand- off that provides you with all your brand files and documentation.
What's included
Brand Positioning & Strategy
Discovery of your target audience, brand positioning in the market, exploration of your competitors, your business goals and future.
Brand Guidelines
An outline of all your brand elements including logo design, typography treatment, colour palette and graphic elements, and how to correctly apply them.
Brand Elements
1. Logo Suite and Files (PNG, SVG, JPG, PDF, TIFF, WEBP, Social 1:1, EPS)
2. Typography Treatment and files (Desktop Font Files + Web if required)
3. Colour Palette (RGB, CMYK, HEX)
4. Graphic Elements (PNG, SVG, JPG, PDF, TIFF, WEBP, EPS)
This package covers all the essentials of a visual identity, kicking off with a brand workshop and mood-board concepts to uncover your preferred design style, following with logo designs, typography treatment, graphic elements and a colour palette in the concepting stage, and finally a hand- off that provides you with all your brand files and documentation.
What's included
Brand Positioning & Strategy
Discovery of your target audience, brand positioning in the market, exploration of your competitors, your business goals and future.
Brand Guidelines
An outline of all your brand elements including logo design, typography treatment, colour palette and graphic elements, and how to correctly apply them.
Brand Elements
1. Logo Suite and Files (PNG, SVG, JPG, PDF, TIFF, WEBP, Social 1:1, EPS)
2. Typography Treatment and files (Desktop Font Files + Web if required)
3. Colour Palette (RGB, CMYK, HEX)
4. Graphic Elements (PNG, SVG, JPG, PDF, TIFF, WEBP, EPS)