AI Commercial Video Expert | Runway + After Effects

Pro

Bas Dumoulin

Starting at

4,000

About this service

Summary

WHAT MAKES MY APPROACH UNIQUE: I'm a film director with 25+ years crafting videos for top brands. I combine Hollywood storytelling techniques with persuasive psychology and cutting-edge AI to create commercials that don't just look stunning—they trigger action on a subconscious level.

MY PROCESS:

Discovery Call → Understanding your goals and target audience psychology

Script Development → Crafting message using proven conversion triggers

AI Generation & Enhancement → Using latest tools (Midjourney, Kling, Suno, ElevenLabs)

Professional Post-Production → After Effects refinement for broadcast quality

Delivery & Optimization → Multiple formats optimized for your channels if needed

WHAT YOU GET:

Videos that convert 3-5x better than traditional ads

Full commercial usage rights

Timeline: 2 weeks for standard projects

WHY WORK WITH ME: Unlike typical AI creators who just generate content, I bring 25 years of experience as editor, motion designer, art director, and creative director. Every frame is designed with purpose—from color psychology to pacing that matches viewer attention patterns. I've directed and produced for major brands, so I know what works.

REQUIREMENTS FROM YOU:

Brand guidelines/assets (logo, fonts, colors)

Clear brief on product/service and target audience

Access to existing marketing materials

Feedback availability within 24 hours during revision rounds

IDEAL FOR: Marketing teams who want expert-level video without the agency markup. I work particularly well with CMOs who appreciate expertise and let professionals handle the creative process.

FAQs

How many revisions are included?
I include 3 rounds of revisions—one major adjustment and two focused on fine-tuning. That said, because we'll refine things during the storyboard phase, the need for many tweaks usually drops off.
What formats will you deliver?
Standard deliverable is Full HD 16:9 video. Custom formats (e.g., vertical, square, 4K) are optional—we’ll define them upfront and include them in the scope if needed.
How long does the process take?
Timeline depends on how quickly we move through feedback cycles. The idea development stage takes the longest. Once locked, production generally wraps in 1–2 weeks, depending on the level of detail you need.
Do you handle voice-over or music licensing?
Absolutely. Voice-over and music licensing are available on request—just let me know during the planning phase.

What's included

Concept & Storyboard
Brief concept outline and visual storyboard illustrating key scenes, pacing, and AI elements before full production.
Rough Cut (First Draft)
Early version of the video with basic editing, transitions, timing, and voice-over for initial review and feedback.
Final Commercial Video
Fully polished, AI-enhanced ad video (e.g., 30 s or 60 s) with color grade, sound design, titles, and motion graphics—ready for launch
Custom Versions (e.g., 30 s / 15 s Edits)
Shortened or re-formatted variations for social platforms (e.g. Instagram, TikTok) optimized for engagement & ad specs.
Revisions & Feedback
Updated video addressing client feedback

Example projects