Community management
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About this service
Summary
You will receive all a methodology and roadmap for your social media.
TheInbound Marketing It is a methodology that uses non-intrusive marketing techniques with the objective of contacting the buyer person and accompanying him throughout the entire purchasing process.
The main idea is to have users who are in the first phase of the cycle, so that they can be captured with content of interest to solve their doubts or Pains. Once captured, they are given content in each of the phases of purchase, content that is indicated for each of these phases. This is because a user does not look for the same thing when he has a need that when he assumes the need and wants to remedy it. With all this you get to move from a visit to a Web page to a lead, and from a lead to a customer.
In order to give this process, Inbound Marketing is divided into four phases:
If we look back and stop again in the phases of inbound Marketing, we will soon realize that social networks can play an important role in each of them.
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What's included
Market Study
Market study based on niche trends and social networks. Report on content pillars and key pieces to work on
Draft content
You will receive a presentation with all the content that has been released according to the format agreement. It includes the copys of the pieces, art direction, caption and sales funnel strategy. You can choose if you also want blog posts or newsletters
Monthly report
Meeting report on the social media behavior
Example projects
Skills and tools
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