Brand Strategy and Creative DirectionIsha Sacheti
I craft bold, strategic brand identities built for impact—not just aesthetics. We kick things off with a deep-dive strategy session to uncover your brand’s essence and goals. From there, I develop two distinct creative direction moodboards, giving you a clear vision and the freedom to choose the path that feels right.
Once the direction is set, I build a fully custom identity system: a bespoke logo suite, tailored typography, a unique color palette, brand photography direction, and one-of-a-kind patterns or illustrations that make your brand instantly recognizable.
To make sure your brand stays consistent wherever it shows up, you’ll receive a beautifully designed brand guidelines manual and a quick-reference cheat sheet—perfect for keeping your visual identity sharp across every touchpoint, from social media to print.
What's included
Brand Strategy Deck
A 30+ page Strategy Deck that outlines your brand goals, values, voice, purpose, positioning, personality, competitor and audience analysis along with a collaborative meeting to help me to understand the foundation for your brand's identity.
2 Design Concepts
I will display two creative direction moodboards showcasing distinct brand aesthetics and themes to align on the brand’s visual direction before moving forward with execution.
Logo Suite
A complete logo suite featuring a custom primary logo, an alternate secondary version for flexible application, and a logo mark to ensure consistent brand recognition across platforms.
Typography Suite
A curated typography collection that captures your brand’s voice and amplifies its identity across every touchpoint and medium.
Colour Palette
A bespoke colour palette crafted to express your brand’s personality and elevate its visual impact, complete with usage guidelines for consistency across all applications.
Brand Elements and Mockups
Custom elements designed to infuse your brand with a unique visual flair, ensuring instant recognition across all mediums and platforms.
Photography Direction
Photography direction and inspiration tailored to your brand’s identity, guiding a cohesive visual style across all imagery and content.
Extensive Brand Guidelines Book
A detailed brand handbook outlining core identity elements, usage rules, and best practices to ensure consistency across all touchpoints.
Brand Cheat Sheet
An all-in-one brand playbook for your brand’s core elements—designed for quick grabs and fast moves in social media and everyday marketing moments.
FAQs
Isha's other services
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Designer
Brand Strategist
Digital Marketer
Service provided by
Isha Sacheti Vancouver, Canada
- 5.00
- Rating
Brand Strategy and Creative DirectionIsha Sacheti
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Designer
Brand Strategist
Digital Marketer
I craft bold, strategic brand identities built for impact—not just aesthetics. We kick things off with a deep-dive strategy session to uncover your brand’s essence and goals. From there, I develop two distinct creative direction moodboards, giving you a clear vision and the freedom to choose the path that feels right.
Once the direction is set, I build a fully custom identity system: a bespoke logo suite, tailored typography, a unique color palette, brand photography direction, and one-of-a-kind patterns or illustrations that make your brand instantly recognizable.
To make sure your brand stays consistent wherever it shows up, you’ll receive a beautifully designed brand guidelines manual and a quick-reference cheat sheet—perfect for keeping your visual identity sharp across every touchpoint, from social media to print.
What's included
Brand Strategy Deck
A 30+ page Strategy Deck that outlines your brand goals, values, voice, purpose, positioning, personality, competitor and audience analysis along with a collaborative meeting to help me to understand the foundation for your brand's identity.
2 Design Concepts
I will display two creative direction moodboards showcasing distinct brand aesthetics and themes to align on the brand’s visual direction before moving forward with execution.
Logo Suite
A complete logo suite featuring a custom primary logo, an alternate secondary version for flexible application, and a logo mark to ensure consistent brand recognition across platforms.
Typography Suite
A curated typography collection that captures your brand’s voice and amplifies its identity across every touchpoint and medium.
Colour Palette
A bespoke colour palette crafted to express your brand’s personality and elevate its visual impact, complete with usage guidelines for consistency across all applications.
Brand Elements and Mockups
Custom elements designed to infuse your brand with a unique visual flair, ensuring instant recognition across all mediums and platforms.
Photography Direction
Photography direction and inspiration tailored to your brand’s identity, guiding a cohesive visual style across all imagery and content.
Extensive Brand Guidelines Book
A detailed brand handbook outlining core identity elements, usage rules, and best practices to ensure consistency across all touchpoints.
Brand Cheat Sheet
An all-in-one brand playbook for your brand’s core elements—designed for quick grabs and fast moves in social media and everyday marketing moments.
FAQs
Isha's other services
Contact for pricing