What's included

• Wireframing and Design

  * Low-fidelity wireframes to visualize the layout and structure of the key pages (e.g., home, product, collection, and checkout pages). * High-fidelity mockups reflecting the brand’s identity, focusing on user experience (UX) and user interface (UI) design. * Prototyping (Optional): Create a clickable prototype to give the client a better idea of the user journey and flow of the website.

• Theme Development or Custom Theme Creation

  * Use an existing Shopify theme as a base or develop a fully custom theme using Shopify’s Liquid templating language. * Build the front-end of the store using standard web technologies, ensuring customization and responsiveness. * Customize the layout and functionality with Shopify’s Liquid language to integrate with Shopify's back-end. * Custom Sections and Templates Optional/If required: * Build custom product pages with unique layouts or features * Create advanced filtering options on collection pages. * Implement a personalized customer experience

• Custom Functionality and Integrations

  * Develop any custom features such as a product customizer, customer subscription models, or tiered pricing. * Add interactive elements like dynamic product recommendations or user-generated content * Third-Party App Integration: Identify and integrate necessary third-party apps for functionalities like: Email marketing (e.g., Klaviyo, Mailchimp) Inventory management (e.g., TradeGecko) Reviews (e.g., Yotpo) Customer service chat (e.g., Gorgias) * Integrate with third-party services such as CRMs (e.g., Salesforce), ERPs, shipping providers, or custom APIs.

• Product Management

  * Product Data Import * Custom Product Pages * Inventory Management

• SEO and Performance Optimization

  * On-Page SEO: Optimize metadata (titles, descriptions) and URLs for products, collections, and pages. Add structured data (schema markup) for better search engine visibility. Implement image optimization (compression and alt text) for faster load times. * Performance Optimization: Minify CSS, JavaScript, and other resources. Optimize images and leverage lazy loading to improve site speed. Use tools like Google PageSpeed Insights to monitor and improve site performance.

• Testing and Quality Assurance

  * Cross-Browser Testing * Mobile Responsiveness * Functionality Testing * Bug Fixing * Performance Testing