Branding

Margarida Rafael

Starting at

$

800

About this service

Summary

From designing logos and brand guidelines to creating cohesive marketing materials, I ensure that every aspect of the brand reflects their unique personality.
This Branding package that includes a Brand Startegy, gives you a clear vision on who you are and who you are for.
The highest level of personalisation and exclusivity that your brand deserves to be your audience's No. 1 choice!

Process

💌 PHASE 1 - Getting started
1- Free Discovery Call to get to know each other and discuss how I can help + get briefing for the project
2- Signing an agreement
3- 50% payment
✍🏼 PHASE 2 - Logo Design
4- Brand Strategy + presentation meeting
5- Studies and logo design
6- Presentation with up to 2 versions to choose from
7- Possibility of making 2 significant changes
8- Design of business card and other materials
9- 50% payment
10- Delivery of remaining deliverables and final logo in all included formats

What's included

  • Discovery Call

    A meeting to get to know your brand and its values + your inspirations and briefing for the design

  • Strategic Meeting + Brand Strategy

    Business summary (Mission, Values, USPs, History, Purpose) Target Audience (Age group, Location, Interests, Personality traits and Consumer habits) Competitors Positioning

  • Moodboards

    Brand's aesthetic moodboard + Target Audience moodboard - get a clear vision on who you are and who you are speaking to

  • Logo

    Horizontal & vertical variants PNG, PDF and SVG versions + 2 revisions

  • Business Card

    + 1 revision

  • Brand Pattern

    Or another add on of your choice (flyer, banner, packaging, etc)

  • Brand Guidelines Sheet

    A sheet with your brand's visual and communication rules.

Example projects

Logo & Graphic Design for a plant nursery | Mini Greens

Logo & Graphic Design for a guitar shop | Riff Realm

Logo & Graphic Design for a restaurant | Kyoto Soba

Recommendations

(5.0)

Sophie Bellin • Drunk on Decor

Client • Aug 14, 2024

Recommended

Margarida is great - honest, creative and absolutely lovely to work for. She helped me with designing social media content, bringing a fresh new look for our brand and went above and beyond to propose a new brand entirely to attract our target audience. Margarida is passionate, a brilliant designer and a pleasure to work with. I'll be working with her again for sure!

Duration

2 weeks

Skills and tools

Brand Designer

Brand Strategist

Digital Marketer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Figma

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