Brand & Identity Services
Starting at
$
3,750
About this service
Summary
FAQs
How long will this take?
The process can take 2-3 weeks, depending on how fast you review and respond. It can go faster, depending on how many stakeholders you have.
What will I receive?
You'll get a completed brand & identity package that includes: 1. Logo System 2. Brand Style Guide 3. Branded Examples & Creative Applications
Does this include brand messaging?
NO. Unfortunately, that is a larger project, which would be a separate project. This brand identity is just the visual branding, not your complete brand. We can discuss that for sure. Just reach out
Do I own the files?
Yes! This is a "work-for-hire" type of project. You would own all the artwork files, and I will have no claim. You hired me to build this for you, and you own it.
Do you archive to artwork files
Yes, included in the package, I'll have the files on your preferred cloud storage, and will be on my Google Drive or Dropbox storage. I'll archive the files for one calendar year, just reach out to me to provide files after one year.
Any other questions?
Just reach out to me here on Contra, and I'll respond asap.
What's included
Brand & Identity Package
Elevate your company with a comprehensive brand identity package. As a branding specialist with 20 years of experience, I'll create all the essential elements you need to establish a strong market presence. Your complete package includes: Professional logo design optimized for both digital and print applications Comprehensive style guide for consistent brand implementation Custom color palette explicitly developed for your business Detailed usage guidelines to help you effectively implement your new brand This complete branding solution provides everything you need to build a cohesive and professional company image across all platforms.
1.) Logo system
The first part will contain the following: • Primary logo (full color, horizontal and vertical orientations) • Logo variations (monochrome, reverse/white, black) • Logomark/icon (simplified version for small applications) • Logo clear space requirements and minimum size specifications • Logo usage do's and don'ts (showing proper and improper applications)
2.) Brand Style Guide
The Brand Style Guide will contain the following • Color palette with primary and secondary colors (including RGB, CMYK, HEX, and Pantone values) • Typography system (primary and secondary fonts with usage guidelines) • Imagery style and photography guidelines • Iconography style and guidelines • Design element specifications (patterns, shapes, textures)
3.) Branded Examples & Creative Applications
I'll build some branded examples as part of the package to see how the brand works in the real world. These will be suggested examples, not actual design files. I can work with you on building these assets as a separate project. CONCEPTS • Business card design concepts • Letterhead and stationery concepts • Email signature template concepts • Basic marketing collateral examples (brochure, flyer, presentation template) concepts • Digital touchpoints (website elements, banner ads, app icons) concepts • Environmental applications (signage, packaging examples if applicable) concepts
Example projects
Duration
3 weeks
Skills and tools
Industries