Accessible & Optimized Websites for Service-based Business

Henson Marin

Contact for pricing

About this service

Summary

Get a website that looks sharp, loads fast, and converts visitors into clients—so you can focus on serving customers and growing your business. I follow a clear, step-by-step process, craft custom Figma designs, and let you choose Framer for interactive flair or WordPress for easy updates.

Process

Four clear steps to your new site:
Planning: we chat goals, prep your content & brand, then align on timeline.
Design: you get a Figma homepage concept + key page mockups with feedback rounds.
Build: we develop in Framer or WordPress, polish with QA and up to 3 revision rounds.
Launch & Support: we go live, set up domain/analytics/SEO basics, then train you—with optional ongoing maintenance.
PLANNING PHASE
Discovery Call We’ll chat about your business goals, whether you’re starting from scratch or refreshing an existing site.
Content & Branding Prep For new websites, I’ll guide you in gathering key content (text, photos, services) and help refine your brand visuals (colors, fonts, tone). If you already have a brand, we’ll audit and enhance it as needed.
Kickoff Call We’ll align on timelines, deliverables, tools, and next steps—ensuring we’re fully set before design begins.
DESIGN PHASE
Figma Homepage Concept You’ll receive a custom-designed homepage preview to approve the layout and direction before we build.
Review & Revisions We’ll go through up to 2 rounds of feedback to fine-tune everything and ensure it fits your brand.
Final Figma Design Once the homepage concept is approved, the rest of the key pages are designed in Figma for your review. This ensures consistency, alignment, and clarity before development begins.
Review & Revisions We’ll go through up to 2 rounds of feedback to fine-tune everything and ensure it fits your brand.
CREATE PHASE
Design & Development Your website will be built using the best tool for your needs, with responsive design, fast load times, and a layout built to convert.
Framer Ideal for sleek, modern sites with built-in animations, fast performance, and easy editing.
WordPress + Elementor Great for scalable websites that need flexibility, plugin support, and other functionality.
Review & Revisions We’ll go through up to 3 rounds of feedback to fine-tune everything and ensure it fits your brand.
Final QA Before going live, I’ll thoroughly review the site for broken links, layout issues, mobile responsiveness, and functionality. This ensures everything looks and works exactly as intended across all devices and browsers.
LAUNCH PHASE
Launch Day I’ll connect your domain, sync your Google Analytics (if applicable), and ensure a smooth launch.
Post Launch Checks
Domain & Hosting Setup (If Applicable)
Analytics & Tracking (Recommended)
Email Setup
Basic SEO Setup*
MAINTENANCE*
Training & (Optional) Ongoing Support You’ll receive a custom walkthrough video, and if you choose, monthly maintenance and updates are available post-launch.
1-Month Post-Launch Support – Includes minor updates, content tweaks, and basic assistance to make sure your site runs smoothly after launch.
Optional Maintenance Package – Stay worry-free with monthly updates, backups, performance monitoring, and content edits.

What's included

  • Strategy & Planning

    Brand Optimization Refinement of your color palette, typography, tone, and overall look to create a consistent and professional brand presence. Homepage Concept (Figma Preview) A visual mockup of your homepage to review and approve before development begins—ensures alignment on style, layout, and messaging. Visual Content Audit Review of your current imagery to recommend real photos over stock and elevate your visual storytelling.

  • Design & Development

    Custom Website Design or Redesign Complete revamp of your existing site using Framer or WordPress + Elementor, designed for impact, clarity, and conversions. Up to 10 Responsive Pages Design and development of up to 10 fully responsive pages that look great and work well on desktop, tablet, and mobile. Conversion-Focused Layout Strategically designed sections and CTAs to guide users toward actions like calling, booking, or messaging. Custom Icons & Illustrations Unique visuals created or sourced to enhance your brand and communicate clearly.

  • Optimization & Visibility

    Speed Optimization Backend and frontend adjustments to ensure your website loads fast and performs smoothly. Basic On-Page SEO Setup of meta tags, heading structure, and image alt text to improve your site’s search engine visibility. Social Media Integration Clickable icons and links connected to your social accounts for added trust and traffic flow.

  • Revisions & Support

    3 Revision Rounds Up to three rounds of feedback and adjustments included to refine and finalize your site. Training Video (Free) Easy-to-follow walkthrough showing how to update text, images, and other content on your own.

  • Basic On-Page SEO

    Includes heading structure, meta descriptions, and image alt text to boost search visibility.

  • Ongoing Care & Growth (Optional)

    Monthly Website Maintenance Regular plugin updates, backups, and performance monitoring to keep your site safe and running smoothly. Monthly Performance Reports Clear, actionable reports showing traffic stats, performance, and visitor behavior. Monthly Content Updates We’ll handle text edits, image swaps, or banner updates—just send your changes.

Recommendations

(5.0)

Recommended

Henson has been fantastic to work with. It's very rare that you find a freelancer who can nail a design brief (delivering all of the on-paper requirements) but also inject their own unique creativity into the design. Henson is always pushing the boundary on quality, turns work in on time, and communicates very well. Can't recommend him enough and his work speaks volumes.

Recommended

Henson is one of the best. Unique creative vision, attention to detail, good with communication. Hard to ask for anything more than that when looking for a solid designer.


Client • Jun 9, 2025

Nathalie Mago • GritPro

Client • May 4, 2025

Recommended

Henson helped me create multiple stunning websites. Every time I hire him for a job, he overdelivers. The best part is, he is super organized. Once the initial strategy call is done, we work asynchronously - hardly any revisions. Anyone would be lucky to work with him!

Skills and tools

Framer Designer

WordPress Developer

Web Designer

Elementor

Elementor

Figma

Figma

Framer

Framer

Relume

Relume

WordPress

WordPress

Industries

Building & Construction
Digital Media

More services

Figma Website Redesign

Example projects

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