Personal branding starter kit — logo & LinkedIn background

Nina Weiss

(0)

Starting at

$

2,000

About this service

Summary

A logotype of your name & a LinkedIn background that reflect your personal brand. I can help you figure out what your personal brand is, if you are unsure! With my marketing background, I will ask you the right questions to design a unique, timeless logotype and craft a compelling LinkedIn background to best reflect and sell YOU. Use your logotype wherever you like (resume etc).

Process

You will provide as much information as possible about yourself and what differentiates you from others.
Discovery Call — Branding
We will discuss your personal brand.
Concept Development
Using the information gathered in the discovery phase I will create two to three directions for your logotype. I may work with colors in this stage, but the logo directions will be likely be presented in black and white. If copy is needed for the LinkedIn background I will present rough copy.
Concept / Direction Presentation
We will review up to three logo directions and rough LinkedIn copy, if needed. The goal of this presentation will be to decide on one direction for the logo and gather feedback on the logo and copy for the first revision of design.
Design: Revision 1 and LinkedIn background concept
Refine chosen logotype and present a design for your LinkedIn background with agreed-upon copy changes if needed (if the design has copy).
Design Presentation of Revision 1
We will review the logotype and LinkedIn background. The goal of this presentation will be to gather feedback for design Revision 2.
Design: Revision 2
Using the feedback from Revision 1, the logotype and LinkedIn background will be refined and finalized.
Approval and Final Delivery
I will apply your final agreed-upon feedback to all deliverables and deliver all final files.

FAQs

  • What's a LinkedIn background?

    The block at the top of your LinkedIn profile. Check out mine here: linkedin.com/in/nina-weiss-09081350... or click on the LinkedIn button in my profile or website.

  • What's a logotype?

    A logotype is a typography-driven logo of your brand name (example: most clothing brands). A logomark, conversely, is a symbol or design that is sometimes used in conjunction with a logotype and sometimes alone (example: Nike swoosh). The logotype can use other non-typographic elements but is type-driven.

  • Do you have any recommendations?

    I'm new here so please click the link to my LinkedIn and scroll to Recommendations or go to ninatweiss.com/about

  • What if I just want a LinkedIn background, or just a logo?

    That's ok! Contact me for pricing.

What's included

  • Personal logo

    A logotype* of your name that reflects your personal brand. A logotype is a typography-driven logo of your name (example: most clothing brands). Don't know what your personal brand is? I can help you figure that out!

  • LinkedIn background

    Did you know you can customize the large rectangle at the top of your LinkedIn profile? If you didn't, you are missing out on a free opportunity for self-branding. But what will best highlight your personal brand? I can help you determine that, and design something to make you stand out.

Example projects

Timeless logos

Logo & basic branding

Duration

4 weeks

Skills and tools

Graphic Designer
Logo Designer
Copywriter
Adobe Illustrator
Adobe InDesign
Adobe Photoshop

Industries

Personal Branding
Brand Marketing
Marketing

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