The Signature Brand + Website Package is a complete digital foundation for businesses ready to build a strong, cohesive presence from the ground up. Instead of treating branding and your website as separate projects, both are developed together so your strategy, visual identity, and digital experience feel intentional and connected.

Strategic from the start: I begin by defining your positioning, audience, personality, and creative direction before moving into design.

One cohesive brand experience: Your identity and website are created as one system, ensuring everything from your logo to your website interactions communicates the same brand story.

Built for Growth: You’ll leave with a complete identity system, supporting assets, brand guidelines, and a professionally designed website that can grow alongside your business.

A strategic foundation built through my brand questionnaire, research, competitor analysis, audience insights, positioning, brand personality, and key messaging direction.

Curated visual directions and mood boards that establish the overall look, feel, and personality of your brand before the identity is developed.(1 creative direction/concept)

A flexible visual identity system including your primary logo, secondary logo, submark, color palette, typography, and supporting visual direction.

Custom patterns, graphic elements, icons, illustrations, or other supporting assets designed specifically for your brand and its applications.

A comprehensive guide covering your strategy, visual identity, logo usage, colors, typography, supporting elements, and practical examples to help maintain consistency as your brand grows.

Essential branded stationery such as business cards, letterheads, and other relevant business materials based on your needs (choose up to 4 items - e.g. business card, letterhead, envelope, email signature, invoice template, etc.)

A set of reusable, on-brand templates to help you maintain a consistent visual presence across your key social platforms. (up to 10 editable templates)

Packaging concepts and designs tailored to your product and brand, creating a physical experience that feels just as considered as the digital one. (up to 3 packaging designs or product SKUs)

A responsive website designed around your brand, audience, and business goals rather than adapted from a generic template. (upto 6 core pagaes + 2 page templates) Up to 2 revision rounds.

Your approved website design is developed into a polished, responsive, and functional experience across desktop, tablet, and mobile using the most suitable tech stack. Basic on-page SEO setup, Domain connection + launch, no revisions at the dev phase once the design is approved, except for the bug fixes)

Final testing, optimisation, and launch preparation to make sure your new brand and website are ready to confidently go live.