Story-Led Video Editing for Brands, Campaigns, and Social Media by William Laranas

Story-Led Video Editing for Brands, Campaigns, and Social Media

William Laranas

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About this service

Summary

deliver high-impact video editing that drives audience engagement across brand campaigns, editorial projects, and social platforms. With a director’s eye for storytelling, I craft visually compelling edits that elevate content performance. My background spans advertising, feature films, and documentary work — blending creative strategy with execution.

What's included

Edited Video Assets for Brand, Campaign, or Social Media
• Final edited video (standard 16:9 aspect ratio for web, broadcast, or YouTube) • Optional additional cuts for social media (vertical 9:16 for Instagram Stories/TikTok, square 1:1 for feeds) • Color-graded and sound-leveled final deliverables • Web-optimized export (H.264 MP4) + Master export (ProRes HQ or client-preferred codec) • Thumbnail or title frame (optional if needed for uploads or social teasers) • Licensing/usage rights clarification (for branded or public-facing work)

Skills and tools

Video Editor

Video Producer

Video Post-Production Editor