Brand Identity Design

Bishwarup Mandal

(0)

Starting at

1,500

About this service

Summary

What's the scope of your service?

Upon final payment, we will start the following within 1 business day. We will create a branding package for your company on your behalf. It includes the following actions:

Design Brief: We'll learn what you specifically hope to accomplish with this branding concept from your point of view. We'll meet one-on-one to talk about your concepts and determine the extent of your goals.

Market and User Research: We will perform research centered on the sector in which your company operates, the sector's history, and your company's direct and indirect rivals. Also, we will conduct research on your typical customers' tastes and behaviors. Finally, we will review successful logo designs as well as current fashions and trends that are relevant to the design brief.

Presentation and Revisions: We'll construct a mood board that includes a few key logo concepts as well as motivating pictures, textures, and fonts that represent your branding identity. We'll ask you to gather input on them so that you may later join us for a call where we'll go over your comments together, make modifications in real time, and perfect your chosen logo. There will be two chances for you to review: one before the call and one after. Any extra input will incur additional fees.

What does the timeline of completion look like?

Week 1: We will discuss brand goals and business objectives and make a mood board for logo design ideas considering the brand research.

Week 2: After the brand research, we will figure out typography and colors according to the logo design, so we can start brainstorming for logo animation.

Week 3: After the logo design is approved, we can start working on the social media template and brand guidelines.

Week 4: Creating motion graphics for visual identity and working on some brand collateral

A timeline can be decided based on the number of deliverables in the whole project and revisions or changes in design and animation. It may extend 3-4 weeks from the decided timeline, so we request that the client to have some time and budget in buffer, which we will clear on our initial call.

What do you need from a potential client to get the ball rolling smoothly?

The client needs to be understand the process of thinking about creation from the designer's point of view and need to maintain patience during discussion or diagnosing the problem.

Potential clients need to give us detailed feedback that makes sense to their brief and goals discussed. Clients can assist us in the design process by providing feedback that helps us to accomplish goals instead of dictating us step by step what we are supposed to do to generate results, because no one likes to go into an unnecessary revision loop.

We need our client to process payments on time, and in the worst case, at least within 5 working days after the due date mentioned in the invoice. accomplish

What's included

Primary Logo
A professionally designed logo representing the brand's unique identity and values.
Color Palette
A set of carefully selected brand colors, including primary and secondary colors, along with their corresponding color codes.
Typography/Font
A cohesive selection of fonts for headings, subheadings, and body text that align with the brand's style and tone.
Brand Collaterals (Optional)
Visually appealing and consistent brand collateral like business cards, letterhead, and email signatures.
Social Media Profile Assets
Properly sized profile pictures and cover photos with the logo and brand visuals for different social media platforms
Brand Style Guide
A concise or comprehensive document outlining the usage guidelines for the logo, colors, fonts, and their application across various media.
Print and Web Ready Files
Various design files optimized for printing and web usage in appropriate formats (e.g., PDF, PNG, JPEG, etc.)