Brand Refresh for Maximum ROIWinifred Botha
This service offers a complete brand refresh to revitalise your business and maximise ROI. By aligning your visual and strategic identity with current market trends and customer expectations, I ensure your brand stands out while maintaining consistency across all touchpoints. My expertise lies in delivering thoughtful, ROI-driven designs tailored to your unique business needs.
What's included
Refined Brand Strategy Document
A comprehensive guide outlining your brand's vision, mission, values, target audience, and positioning to ensure clarity and alignment with your goals.
Updated Logo Design
A refreshed logo that maintains brand recognition while enhancing its appeal, delivered in multiple formats for versatile usage
Modernised Colour Palette
A well-curated colour scheme to evoke the desired emotional response and ensure consistency across all platforms.
Typography Refresh
Updated fonts tailored to your brand’s identity, ensuring readability and a contemporary look.
Visual Style Guide
A detailed manual that outlines the consistent use of logos, typography, colours, and imagery to maintain brand cohesion across all mediums.
Digital and Print Templates
Customised templates for social media, business cards, email signatures, and presentation decks to simplify and standardise your branding efforts.
Competitor and Market Analysis
Insights into your industry and competitors to highlight your unique position and identify opportunities for differentiation
Brand Launch Toolkit
A strategy document with actionable steps for implementing your refreshed brand, including marketing and communication tips to maximise ROI.
FAQs
Typically, the process takes 4–6 weeks, depending on the scope of work and the responsiveness during feedback rounds.
Not at all! If you don’t have one, I will create a refined strategy tailored to your goals as part of this service.
Yes, I can refine and modernise your current logo while preserving its recognisable elements.
I offer follow-up services to create additional collateral or further refine your brand as needed.
Absolutely. I conduct a thorough competitor analysis to ensure your brand is uniquely positioned to capture attention and drive engagement.
I provide multiple revisions to ensure the final designs align with your vision and goals.
By improving brand consistency, visual appeal, and strategic alignment with market demands, a refreshed brand fosters stronger customer trust and loyalty, leading to increased revenue opportunities.
You’ll get high-quality files in various formats (JPEG, PNG, SVG, PDF) for both digital and print use, along with editable source files.
Yes, I provide ongoing consultation and support to help you implement and sustain your new brand effectively.
While website updates are not included in this package, I offer separate services to align your website design with your refreshed branding.
Example work
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Design
Brand Strategist
Graphic Designer
Service provided by
Winifred Botha Cape Town, South Africa
- 1
- Followers
Brand Refresh for Maximum ROIWinifred Botha
Contact for pricing
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Brand Design
Brand Strategist
Graphic Designer
This service offers a complete brand refresh to revitalise your business and maximise ROI. By aligning your visual and strategic identity with current market trends and customer expectations, I ensure your brand stands out while maintaining consistency across all touchpoints. My expertise lies in delivering thoughtful, ROI-driven designs tailored to your unique business needs.
What's included
Refined Brand Strategy Document
A comprehensive guide outlining your brand's vision, mission, values, target audience, and positioning to ensure clarity and alignment with your goals.
Updated Logo Design
A refreshed logo that maintains brand recognition while enhancing its appeal, delivered in multiple formats for versatile usage
Modernised Colour Palette
A well-curated colour scheme to evoke the desired emotional response and ensure consistency across all platforms.
Typography Refresh
Updated fonts tailored to your brand’s identity, ensuring readability and a contemporary look.
Visual Style Guide
A detailed manual that outlines the consistent use of logos, typography, colours, and imagery to maintain brand cohesion across all mediums.
Digital and Print Templates
Customised templates for social media, business cards, email signatures, and presentation decks to simplify and standardise your branding efforts.
Competitor and Market Analysis
Insights into your industry and competitors to highlight your unique position and identify opportunities for differentiation
Brand Launch Toolkit
A strategy document with actionable steps for implementing your refreshed brand, including marketing and communication tips to maximise ROI.
FAQs
Typically, the process takes 4–6 weeks, depending on the scope of work and the responsiveness during feedback rounds.
Not at all! If you don’t have one, I will create a refined strategy tailored to your goals as part of this service.
Yes, I can refine and modernise your current logo while preserving its recognisable elements.
I offer follow-up services to create additional collateral or further refine your brand as needed.
Absolutely. I conduct a thorough competitor analysis to ensure your brand is uniquely positioned to capture attention and drive engagement.
I provide multiple revisions to ensure the final designs align with your vision and goals.
By improving brand consistency, visual appeal, and strategic alignment with market demands, a refreshed brand fosters stronger customer trust and loyalty, leading to increased revenue opportunities.
You’ll get high-quality files in various formats (JPEG, PNG, SVG, PDF) for both digital and print use, along with editable source files.
Yes, I provide ongoing consultation and support to help you implement and sustain your new brand effectively.
While website updates are not included in this package, I offer separate services to align your website design with your refreshed branding.
Example work
Contact for pricing