Message Architecture Blueprint
Starting at
$
1,700
About this service
Summary
FAQs
How involved do I need to be in the process?
Your input is crucial, especially during the initial stages. However, once we've aligned on your vision and strategy, my involvement can vary based on your preference and package choice.
What is a Brand Voice Strategy and why do I need one?
It defines how your brand communicates consistently. Without it, your messaging becomes confusing and weakens your brand impact.
Who creates my strategy?
Our senior brand strategist and copywriter from Canada with extensive experience in distinctive voice development.
What's included
Target Audience & Buyer Persona
In-depth profile outlining motivations, frustrations, and decision triggers.
Pain Points & Selling Features
A clear breakdown of customer challenges and how your offer resolves them.
Customer Persona with Emotional Angles
A practical persona that captures emotional and psychological drivers.
Strategy Action Plan
Clear recommendations for applying the messaging in marketing and sales.
In-Depth Messaging Analysis
Review of current messaging (if available) and enhancement recommendations.
Example projects
Duration
14 days
Skills and tools
Brand Strategist
Copywriter
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Industries