Packaging Design & Customer Experience by MELD

Packaging Design & Customer Experience

MELD

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About this service

Summary

At Meld, packaging design is more than just making things look good — it’s about strategy and storytelling. We start by studying your competition to understand the visual landscape, then work with you to define a direction for both design and copy that fits your brand.

Form and material matter, so we explore structural options that not only look great but align with your brand’s personality and audience. We develop moodboards, illustrations, and copy ideas to bring the concept to life and arrive at a final design that’s ready for print.

To help you visualise the end result, we create realistic mockups of the packaging. And once everything’s ready, we work directly with your printer to make sure the final output sticks to the brand and design guidelines.

What sets us apart? We combine creative thinking with a practical, collaborative approach — helping you build packaging that stands out and feels right.

What's included

Competitor Analysis
We start by identifying competitors and their design language. We compile the insights and consult with the client to establish direction for copy and design.
Structural Design Decisions
Form and material go a long way in packaging. Coordinating with the client to gather insights and to present options results in narrowing down the structural design decisions.
Design Conceptualization
Based on assessment of the brand's personality, target audience and identity, we conceptualise design directions with moodboards, illustrations and copy ideas to finalise on the final design for print.
Mockup Designs
Visual mockups of the final print design helps visualise the final output once the packaging design is printed.
Print-Ready Files & Support
We coordinate with your printer to make sure the packaging design is printed according to brand and design guidelines.

Example projects

125 KPH | Brand Identity

What the Burger | Brand Design & Packaging Design

Recommendations

(5.0)

James Helms • Popp Chains

Client • Sep 2, 2025

Recommended

Working with Meld Studios was amazing. Their team stepped up, took our vision, and ran with it. They created an amazing Brand Identity that our company will be able to use for years to come.

Hariprasath Kavimani • INFINITEBOX

Client • Apr 7, 2025

Recommended

We've worked with Meld on several projects across different domains over the last 5 years, and the experience has been consistently exceptional. Their handcrafted, unique designs and unwavering focus on user experience truly set them apart. Every deliverable reflects creativity, detail, and thoughtful execution. Our clients have always been extremely satisfied. Meld is a trusted, talented team we highly recommend.

Kaber Vasuki • Kaber Vasuki

Client • Apr 7, 2025

Recommended

I commissioned Meld to create a sleek and minimal lyric video for one of my new releases. I'm very happy with the creative direction Meld took with this - they're open to adapting new changes, and take their craft to heart when doing so. This will be an ongoing project with me for Meld, and I highly recommend them as a creative design studio.

Vidyuth Subramaniyan • FGR

Client • Apr 5, 2025

Recommended

Meld is easily one of the most supportive teams I’ve had the chance to work with. They accommodated weird hours without question, were incredibly patient with our last-minute requests and countless iterations, and genuinely took the time to understand what I needed—even when I struggled to articulate it myself. They're a passionate bunch who care deeply about what they do, and it shows. I’d wholeheartedly recommend Team Meld to anyone looking for thoughtful, reliable collaborators.

Skills and tools

Graphic Designer

Packaging Designer

Print Designer