Cover image for For Braby's, my baby-first concept

For Braby's, my baby-first concept restaurant, I'm exploring the idea of a BLW (baby-led weaning) menu. Not sure how realistic this could be in a real restaurant because of how chaotic it could get (I'm currently exploring this at home with my own baby), but I had fun designing the menu! It works as a seasonal checklist of foods your baby should be introduced to, and it gets more interesting as your baby grows. As for the adults accompanying the babies, they can just get the +12 months tapas available on the menu, so babies and family get to eat the same! Except that we might want to add salt and some condiments to make it more yummy. Again, this is just a concept, but what do you think?

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Cover image for Currently working on a baby

Currently working on a baby first restaurant. This is the mood and a first draft of the logo. What do you think?

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Sunsies Studio brand design and creation

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Last November I took a course in trend research and creative strategy, and for the final project, I worked on a self-initiated exploration of how Etsy could reconnect with its original promise. I traced the platform's shift from setting trends to blending in, then mapped two cultural tensions, tech fatigue driving a craft revival, and makers being pushed into full-time content creation, to find the space Etsy could reclaim: being the online home for real makers again. From that insight I built Make It Real, a three-part strategy (a YouTube docu-series, a seasonal print zine, and IRL holiday markets) designed to loop into each other, plus a phased rollout from pilot to global tradition. Full presentation: https://tinyurl.com/etsyppt

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Martina Solés

Brand designer & strategist