Versatile Content Strategist | Copywriter | Project Manager

Boutique Banff Hotels: Driving Traffic in the Shoulder Season
Boutique Banff Hotels: Driving Traffic in the Shoulder Season

A series of SEO-optimized articles aimed at increasing traffic to the client’s hotels and restaurants during the slower fall season (September to December).

SEO Writer
Copy Strategist
Content Research
Ahrefs
Grammarly
Surfer SEO

Communications Lead: Scotia Place Arena (Calgary Event Centre)
Communications Lead: Scotia Place Arena (Calgary Event Centre)

Communications Lead for the pre-construction and design phase of Calgary's Scotia Place Arena.

Brand Strategist
Public Relations Manager
Content Writer

Technical Jargon to Everyday Language: Award-Winning Submission
Technical Jargon to Everyday Language: Award-Winning Submission

Simplified complex engineering jargon into everyday language for an award-winning submission, earning client recognition for innovation and consulting services.

Content Strategist
Content Writer
Ghostwriter

Integrated Marketing Campaigns to Boost Product Interest & Sales
Integrated Marketing Campaigns to Boost Product Interest & Sales

Strategic marketing campaigns designed to reignite product offering. Increased traffic and sales with targeted and intentional messaging.

Content Writer
SEO Writer
Copy Strategist

Driving Sales through >10 Sales Centres & 6 Lottery Homes
Driving Sales through >10 Sales Centres & 6 Lottery Homes

Led branding and operational strategies for 10+ sales centers and lottery home programs, supporting sales teams with collateral, strategies, and resources.

Email Marketer
Lead Generator
Sales-Driven Marketing
Pardot
Salesforce
WordPress