Projects in TurkmenistanProjects in TurkmenistanOchi is a personal styling app that works with the clothes people already own. Users upload their wardrobe, the app organizes every piece automatically, and from there Ochi delivers daily outfit suggestions tailored to each person's style goals, schedule, and the weather outside.
We designed and built Ochi end to end - product design, native development, and growth. The experience centers on four AI stylists with distinct personalities (a fashion critic, a best friend, an office mate, and a luxury muse), so styling feels personal, not algorithmic. Style goals, streaks, an outfit planner, and a visual wardrobe calendar bring users back every day. 
