Typography Projects in New Bern
Typography Projects in New Bern
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Jacqueline Osborne
Here is a brand guideline I put together for a business called RatherBee that specializes in laser engraving. The guidelines include: Logo: Detailed but scalable bee paired with Odin Rounded. For this it was okay to loose the detailing when scaling down as the bee could always become become a silhouette and still get the point across. Colors: Multiple yellows paired with white and black. Fonts: Finding a great pairing for Odin Rounded with was already the primary font used. Mood board: Something to focus on more on socials to keep the brand consistent.
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