Freelancers using Keap in Lagos
Freelancers using Keap in Lagos
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Emmanuel O
Lagos, Nigeria
Kajabi Expert Wellness Course Website CRM Marketing Strategy
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Kajabi Expert Wellness Course Website CRM Marketing Strategy
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I started building online courses during the COVID-19 period, when digital learning became more important than ever, then I was using Learndash plugin to build online course for the Dreamweaverhouse (https://dreamweaverhouse.com/courses/brain-retrain-primer/)via Wordpress. That experience gave me firsthand insight into what course creators need not just to launch a course, but to create something clear, engaging, and valuable for learners. Since then, my interest in online learning and course creation has only grown stronger. In 2025, I took that passion a step further by earning certification in Instructional Design Foundations and Applications, an online non-credit course authorized by the University of Illinois Urbana-Champaign and offered through Coursera. Becoming certified in instructional design was a lovely and meaningful milestone for me. It gave me a deeper understanding of how to structure learning, improve course flow, and create better experiences for students. More importantly, it strengthened the value I bring to course creators who want more than just a course setup. They want a course that teaches well, feels professional, and helps learners stay engaged. Because I started building online courses from real-world experience and later strengthened that foundation with instructional design training, I bring both practical execution and learning strategy to the table.
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Work history generated by Uma, Upwork’s Mindful AI 😊 & my portfolio setting
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Most people think Kajabi is just about uploading content and sending a few emails. It’s not. Behind this wellness platform, there’s a full system working quietly in the background and this is the part that actually drives results. This data covers both last year and this year, showing how the system continues to perform over time not just a one-time spike. Here’s what was built: → Structured multiple offers and products properly (so everything connects cleanly from page → checkout → access) → Set up smart tagging no overlaps, no confusion → Built automations that guide users from signup → nurture → conversion → follow-up → Created email sequences based on behavior, not just random sends And the result? • 25 campaigns running • 43.6% open rate • Consistent engagement across nurture and onboarding emails • Clean subscriber flow with proper tracking and lifecycle management On the backend, contacts are organized properly clear lifetime values, correct access, and no messy tagging issues. That’s the difference. It’s not just about having a Kajabi site… It’s about having a system that keeps working long after launch. Everything here was built to be: – simple to manage – structured for growth – and designed around real user behavior If your Kajabi setup feels scattered or isn’t converting the way it should, it’s usually not the platform it’s the system behind it. That’s where I come in.
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