Freelancers using Pacdora in KitchenerFreelancers using Pacdora in Kitchener
ProjectsPeople
Lisette D. Brown's avatar
Lisette D. Brown
proKitchener, Canada
Strategy-First Brand Identity Designer ✦
1x
Hired
5.0
Rating
128
Followers
KITTL_EXPERT

expert

Strategy-First Brand Identity Designer ✦
Cover image for Coffee Subscription | Sustainable Brand Identity
Coffee Subscription | Sustainable Brand Identity
2
21
Cover image for AI gave ideas. Human judgment
AI gave ideas. Human judgment built the brand. For the Human by Design Challenge, I created Cronut Café; a conceptual bakery brand, to explore how AI can speed up ideation without replacing creative direction. I used Envato's ImageGen to generate early logo concepts, then relied on my own judgment to refine the logo, typography, colour palette, and visual identity in Adobe Illustrator. Once the brand direction felt right, I returned to Envato to create mockups, also using VideoGen to bring the identity to life through motion. The biggest decision was knowing what to keep, what to change, and what to throw away. That's the part of design that will never change 🚀 Thanks @Envato and @Contra for the challenge! 💚
40
95
2.9K
Cover image for Brand Identity Development for Skin Care Brand
Brand Identity Development for Skin Care Brand
2
6
Cover image for Visual Brand Identity for NUMA Skincare
Visual Brand Identity for NUMA Skincare
2
22
Pacdora(1)