Freelancers using SpyFu in Islamabad
Freelancers using SpyFu in Islamabad
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Razia Bano
Islamabad, Pakistan
Lead Generation Specialist | Google Ads
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Lead Generation Specialist | Google Ads
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This account wasn’t just underperforming. It was reporting fake success. I started handling a Google Ads account that had already spent $2,300+ and showed 13 conversions. But here’s the reality: Those weren’t real leads. Every action was being counted as a conversion: 1• Page views 2• Button clicks 3• Form interactions 4• Even basic page activity Everything was marked as a primary conversion. So the account wasn’t just inefficient… It was completely misleading. Here’s what happened after fixing both tracking and performance: Before: 1• Spend: $2,340 2• “Conversions”: 13 (inflated & unreliable) 3• Cost per conversion: meaningless After (last 30 days): 1• Spend: $463 2• Conversions: 19.5 (actual lead actions) 3• Cost per conversion: ~$23 Same account. Same market. No tricks. What changed? 1• Cleaned up conversion tracking (only real lead actions counted) 2• Removed wasteful search terms draining budget 3• Tightened keyword targeting (intent > volume) 4• Restructured campaigns for better control No hacks. Just fixing what should have been done from the start. This was for a fitness-related lead generation campaign, but honestly, this issue is more common than people think. A lot of accounts aren’t failing. They’re just measuring the wrong things.
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14 days. One e-commerce account. A lot of data. The biggest lesson? Google Ads isn't about making more changes. It's about knowing what to change, when to change it, and what to leave alone. These results came from focusing on the right campaigns, the right signals, and the right decisions. Still learning. Still testing. Still improving. #GoogleAds #GoogleAdsTips #Ecommerce #PPC #DigitalMarketing #GoogleShopping
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15.63x ROAS in just 14 days for an eCommerce brand. Campaign Snapshot • 15.63x ROAS • 38.3K Clicks • $18.37 Cost per Conversion • $8.35K Ad Spend A profitable Google Shopping Campaign isn't built by increasing budgets. It's built by: 1. Clean product feed 2. Accurate conversion tracking 3. Smart (http://3.Smart) campaign structure 4. Search (http://4.Search) term optimization 5. Continuous data-driven decisions The goal isn't getting more clicks. The goal is making every advertising dollar generate profitable revenue. What's the biggest challenge you're facing with your Google Ads right now? Every account has room for improvement. If you're struggling to make Google Ads profitable, feel free to reach out; I'd be happy to share my thoughts. #GoogleAds #GoogleShopping #Ecommerce #PerformanceMarketing #PPC #ROAS #DigitalMarketing #BusinessGrowth #Entrepreneur #Founders #Marketing #OnlineStore #PerformanceMax #Shopify #EcommerceMarketing
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15.63 ROAS generated for an e-commerce store
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