Freelancers using Formik in Ibadan

Freelancers using Formik in IbadanFreelancers using Formik in Ibadan

Projects People

Faith Olufemi

Ibadan, Nigeria

Specialized Social Media Manager

5.0: Rating

7: Followers

Specialized Social Media Manager

Cover image for OluKai Regional Distribution Business Plan
Developed

OluKai Regional Distribution Business Plan Developed a comprehensive regional distribution business plan for OluKai focused on expanding the brand across Central America, Colombia, Venezuela, and Ecuador. The project included market opportunity analysis, retail segmentation strategy, wholesale expansion planning, pricing and distribution framework, e-commerce strategy, competitive landscape analysis, and multi-country go-to-market planning. Created detailed marketing strategies, influencer partnership plans, retail activation programs, and long-term DTC growth initiatives to position OluKai as a premium ocean-lifestyle footwear brand in LATAM markets. SurveyMonkey, Qualtrics, QuestionPro, Typeform, Jotform, Tally Forms, Alchemer, Google Forms, Formstack, Wufoo, Zoho Survey, Microsoft Forms, LimeSurvey, SurveySparrow, Sogolytics, Fillout, Quiz Builder, Interactive Quizzes, Survey Programming, Custom Form Design, Survey Design, Questionnaire Design, Questionnaire Development, Conditional Logic, Skip Logic, Branching Logic, Survey Flow Optimization, Advanced Logic Programming, Multi-page Surveys, Conversational Forms, Survey UX Design, Form Optimization, Response Rate Optimization, Survey Translation, Localization, Psychometric Scaling, Likert Scale Design, Open-ended Questions, Closed-ended Questions, Survey Auditing, Qualitative Research, Qualitative Analysis, Focus Groups, In-depth Interviews, Semi-structured Interviews, User Interviews, Moderation, Discussion Guides, Interview Transcripts, Thematic Analysis, Content Analysis, Sentiment Analysis, Text Analytics, Ethnographic Research, Observational Research, Customer Advisory Boards, Diary Studies, Persona Development, Journey Mapping, Qualitative Coding, Market Research Consultant, Consumer Insights, B2B Market Research, B2C Market Research, Target Audience Analysis, Market Segmentation, Competitor Analysis, Brand Awareness Tracking, Customer Satisfaction, Net Promoter Score, Customer Effort Score, Product-Market Fit Survey, Concept Testing, Pricing Research, Churn Analysis, Lead Qualification Funnels, Feasibility Studies, Demographics Analysis, Trend Analysis, Voice of Customer, Data Management, Survey Data Visualization, Data Cleaning, Data Deduplication, Excel Data Analysis, SPSS Data Analysis, Tableau Dashboard, Power BI Dashboard, Looker Studio, Survey Reporting, Executive Summary Reports, Crosstabulation, Data Export, Zapier Integration, Webhook Configuration, Statistical Analysis, Insight Generation, Infographic Reports, Raw Data Processing, Survey Metrics

115

Skincare Brand Growth & Automation Funnel The Challenge The client had strong social engagement but was losing revenue due to slow DM response times and manual order processing. The Strategy As a Social Media Manager and CRM/Form Expert, I turned their profile into an automated sales engine: Content Pivot: Revamped the feed with product education to maximize profile traffic, mirroring the high-growth structure seen in image_065641.png. Interactive Funnel: Integrated a custom skincare quiz and smart intake form to instantly pre-qualify buyers and recommend products. CRM Automation: Connected form responses directly to a backend CRM to automate order routing and lead follow-ups. The Results This eliminated manual DM bottlenecks, transformed casual followers into qualified leads, and significantly boosted nationwide e-commerce sales.

Cover image for The Challenge: The client had

The Challenge: The client had strong social engagement but was losing revenue to slow DM response times and manual order tracking. The Strategy: To build a functional sales engine, I combined strategic content with smart backend automation. First, I revamped the social feed with education-based content to drive organic traffic. I then integrated an interactive skincare quiz and custom intake form to pre-qualify buyers and instantly recommend products. Finally, I linked these forms to a CRM to automate lead follow-ups. The Results: This transformed the brand's profile into an automated storefront, eliminated manual DM bottlenecks, and successfully converted casual followers into consistent nationwide sales. Social Media Manager, Content Specialist, Content Creator, Social Media Strategist, Freelance Social Specialist, Digital Content Producer, Brand Consultant, Social Media Lead, Social Content Curator, Community Lead, Social Media Strategy, Content Strategy, Audience Engagement, Brand Awareness, Growth Marketing, Social Media Analytics, KPI Tracking, Data-Driven Strategy, Competitor Analysis, Market Research, Social Listening, Reporting & Insights, Conversion Rate Optimization (CRO), A/B Testing, Campaign Planning, Inbound Marketing, Funnel Optimization, Target Audience Profiling, Brand Positioning, Social ROI, Short-Form Video, Reels Production, TikTok Creation, YouTube Shorts, Content Ideation, Graphic Design (Social), Copywriting, Micro-copy, Caption Writing, Visual Storytelling, Video Editing (CapCut/Premiere), Canva Design, Photography, User-Generated Content (UGC), Carousels, Infographics, Branded Templates, Story Design, Content Pillars, Mood Boarding, Content Calendar Management, Social Media Scheduling, Community Management, Direct Message (DM) Management, Comment Moderation, Influencer Outreach, Creator Partnerships, Brand Collaborations, Project Management, Social Media Audit, Account Optimization, Hashtag Strategy, SEO for Social, Workflow Optimization, Content Batching, Asset Management, Crisis Management, Client Reporting, Cross-Platform Syndication, Launch Strategy, Instagram Management, TikTok Marketing, LinkedIn Branding, Pinterest Strategy, YouTube Management, Facebook Business, X (Twitter) Marketing, Threads Strategy, Meta Business Suite, TikTok Shop, Instagram Shopping, Linktree Optimization, Sprout Social, Later / Buffer / Hootsuite, Notion Workspace, Asana / Trello, Google Analytics, Canva Pro, Adobe Creative Cloud, CapCut Pro, B2B Social Media, B2C Marketing, E-commerce Growth, Personal Branding, Corporate Communications, Lifestyle Content, Tech & SaaS Content, Beauty & Fashion, Health & Wellness, Educational Content, Thought Leadership, Trending Audio Strategy, Viral Hook Copywriting, Interactive Stories, Live Streaming Strategy, Behind-the-Scenes (BTS), Memetic Marketing, Curated Feeds, Niche Community Building, Organic Growth Strategy

The Challenge: The client had strong social engagement but was losing sales due to manual order processing and slow DM response times. The Strategy: As a Social Media Manager, I turned their feed into a functional sales engine. I revamped the content strategy around product authenticity and skincare education to drive profile traffic. Next, I built and integrated an interactive skincare quiz and smart intake form that instantly pre-qualified buyers and provided personalized product recommendations. Finally, I automated the backend by linking form responses directly to a CRM workflow. The Results: This seamlessly automated the customer journey, eliminated manual DM bottlenecks, and successfully converted casual followers into qualified leads and consistent nationwide sales. Social Media Manager, Content Specialist, Content Creator, Social Media Strategist, Freelance Social Specialist, Digital Content Producer, Brand Consultant, Social Media Lead, Social Content Curator, Community Lead, Social Media Strategy, Content Strategy, Audience Engagement, Brand Awareness, Growth Marketing, Social Media Analytics, KPI Tracking, Data-Driven Strategy, Competitor Analysis, Market Research, Social Listening, Reporting & Insights, Conversion Rate Optimization (CRO), A/B Testing, Campaign Planning, Inbound Marketing, Funnel Optimization, Target Audience Profiling, Brand Positioning, Social ROI, Short-Form Video, Reels Production, TikTok Creation, YouTube Shorts, Content Ideation, Graphic Design (Social), Copywriting, Micro-copy, Caption Writing, Visual Storytelling, Video Editing (CapCut/Premiere), Canva Design, Photography, User-Generated Content (UGC), Carousels, Infographics, Branded Templates, Story Design, Content Pillars, Mood Boarding, Content Calendar Management, Social Media Scheduling, Community Management, Direct Message (DM) Management, Comment Moderation, Influencer Outreach, Creator Partnerships, Brand Collaborations, Project Management, Social Media Audit, Account Optimization, Hashtag Strategy, SEO for Social, Workflow Optimization, Content Batching, Asset Management, Crisis Management, Client Reporting, Cross-Platform Syndication, Launch Strategy, Instagram Management, TikTok Marketing, LinkedIn Branding, Pinterest Strategy, YouTube Management, Facebook Business, X (Twitter) Marketing, Threads Strategy, Meta Business Suite, TikTok Shop, Instagram Shopping, Linktree Optimization, Sprout Social, Later / Buffer / Hootsuite, Notion Workspace, Asana / Trello, Google Analytics, Canva Pro, Adobe Creative Cloud, CapCut Pro, B2B Social Media, B2C Marketing, E-commerce Growth, Personal Branding, Corporate Communications, Lifestyle Content, Tech & SaaS Content, Beauty & Fashion, Health & Wellness, Educational Content, Thought Leadership, Trending Audio Strategy, Viral Hook Copywriting, Interactive Stories, Live Streaming Strategy, Behind-the-Scenes (BTS), Memetic Marketing, Curated Feeds, Niche Community Building, Organic Growth Strategy

Formik(1)