Projects using Cavalry in Gothenburg

Projects using Cavalry in GothenburgProjects using Cavalry in Gothenburg

Cover image for Visual asset generator for Daya Ventures

Visual asset generator for Daya Ventures

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Cover image for UFAB numericals + motion system

UFAB numericals + motion system for logo and numericals, via Ebb Scandinavia. The new logotype symbolized their mastery in CNC manufacturing. Based on client feedback on early numeral explorations, I redesigned the set to feel coherent with the final logotype. The numerals are now used on factory signage. But the brand needed more ways to express smart connected manufacturing. I built a motion system inspired by their CNC & measurement machines, where the same movement could carry across both letters and numbers. This made the identity easier to extend without losing coherence. Logotype: Ebb Scandinavia Numericals: 1 AD, 1 designer (me) Motion: me

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UFAB numeral siblings to the logo, via Ebb Scandinavia. The new logotype symbolized their mastery in CNC manufacturing. Based on client feedback on early numeral explorations, I redesigned the set to feel coherent with the final logotype. The numerals are now used on factory signage. Team: 1 AD, 1 designer (me)

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Cover image for Effective Wayfinding Design with Custom UFAB Pictograms

UFAB pictograms for factory wayfinding, via Ebb Scandinavia. Their new factory needed signage people could understand quickly. We used pictograms to make wayfinding more glanceable. I designed the set with flexible rules inspired by the logotype, keeping each icon consistent but unique. I worked closely with an AD throughout the process. Team: 1 AD, 1 designer (me)

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